Beyond Cost 2024
Page 4 of 36 · WEF_Beyond_Cost_2024.pdf
Executive summary
Ongoing global supply chain disruptions are
pushing manufacturers to rethink their operations.
Rather than solely focusing on cost, they are
now balancing cost considerations with factors
including performance, resilience and sustainability.
For many, this means a renewed focus on
regionalization, with over 90% of manufacturers
prioritizing this approach according to a survey by
the World Economic Forum and Kearney involving
over 300 global operations executives and 60
consultations. Findings from this survey (captured
in the previous white paper From Disruption to
Opportunity: Strategies from Rewiring Global
Value Chains), show that close to two-thirds of
manufacturers are adopting a “power-of-two”
geographical approach, ensuring the majority
of their direct spending is sourced from two
separate regions.
Analysis of macro-dynamic shifts from the early
2000s financial crisis to the present day, together
with national strategies aimed at expanding the
manufacturing sector, reveals four distinct country
archetypes defined by two key dimensions: the
contribution of manufacturing to gross domestic
product (GDP) and the level of GDP per capita:
–Adapter: limited contribution of the
manufacturing sector to GDP , and a GDP per
capita level that sits below the global average
–Converger: limited contribution of the
manufacturing sector to GDP , and a GDP per
capita level that sits above the global average
–Connector: strong contribution of the
manufacturing sector to GDP , together with a
GDP per capita level below the global average
–Scaler: strong contribution of the
manufacturing sector to GDP , together with a
GDP per capita level above the global average
As countries prepare their systems for the future of
manufacturing, foreign investment is increasingly
favouring nations that proactively invest in and
adopt policies across a holistic array of readiness
factors, marking a striking paradigm shift beyond
the cost advantage, which used to be the primary
factor in the past few decades. These readiness
factors are: –Infrastructure – physical and intelligent
infrastructure
–Energy and resources – natural resources
and the energy mix
–Technology – the innovation system,
technology adoption and intellectual property
–Labour and skills – skill levels, labour
flexibility and retention, and workforce costs
and availability
–Fiscal and regulatory policies – tax policies,
the regulatory environment and the availability
of capital
–Geopolitical landscape – trade policies,
international relations and political developments
–Environmental, social and governance –
sustainability, net zero, social responsibility
and governance
Each of these readiness factors is underpinned by
an array of indices (see Appendix 1). While these
factors are instrumental in shaping a favourable
environment, they alone do not guarantee a
country’s status as a preferred manufacturing
destination. Additional drivers, including cost,
market access and political priorities, play
significant roles in determining manufacturing
attractiveness. While the weight of these factors
will vary by company, industry and position along
the value chain, creating a favourable environment
for investment and policy innovation is becoming a
crucial differentiator for countries aiming to broaden
their industrial agendas. This paper provides
examples of best-practice policy interventions and
public-private partnerships to help guide decision-
makers in the design and implementation of next-
generation industrial strategies.
Creating a favourable environment for the
manufacturing and supply chains sector to flourish
will require continuous discourse. Going forward,
the World Economic Forum will continue to provide
a neutral space and network for manufacturers
across industries, the public sector, civil society and
academia to successfully navigate these evolving
market conditions to facilitate positive economic,
environmental and societal impact.Beyond cost, seven readiness factors are
crucial for countries aiming to become attractive
destinations for foreign investment.
Beyond Cost: Country Readiness for the Future of Manufacturing and Supply Chains
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