C4IR India An Impact Journey 2025
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Impact of the AI4AI initiative: CASE STUDIES
Telangana: Project Saagu Baagu
AI4AI’s first success was the adoption of the PPP
framework by the Telangana Government under the
project name “Saagu Baagu”. In the pilot phase of
the initiative, 7,000 chilli farmers were supported
with four digital technology applications: soil-testing,
advisory, quality assaying and e-market connect. In the
programme’s first season, participating farmers saw
an incremental profit of $800/acre through 21% yield
improvements and 9% reduced use of fertilizers and
pesticides. Owing to the success of the initiative, in 2024
the state government expressed an interest in taking the
initiative to 500,000 farmers in Telangana in 10 districts.
In addition to the value chain transformation efforts,
the Government of Telangana also launched India’s first
agricultural data exchange. The exchange became the first
piece of digital infrastructure to allow sector stakeholders
to exchange agricultural data under a set of binding
principles, including proper consent management. It had
seen more than 4,000 data queries by October 2024, and
a leading private-sector bank was using data from the
exchange to lend to smallholder farmers.The Centre for the Fourth Industrial Revolution
India has been a critical partner for us in
conceptualizing Saagu Baagu and Agri Data
Exchange, initiatives that increased yield and
supported optimal use of farm inputs, which
ultimately raised farmers’ income. Based on
the success of the pilot with 7,000 farmers, we
have scaled the initiative to 50,000 farmers and
plan to scale it to impact 500,000 farmers in the
next two years.
Rama Devi Lanka, Director, Emerging
Technologies, Government of Telangana
Uttar Pradesh
In Uttar Pradesh, as a knowledge partner to the
Department of Horticulture and Food Processing,
the AI4AI initiative supported the formation of a
Digital Agriculture and Export Promotion (DAEP)
Council with representatives from 16 private-sector
companies and government departments. The council
is currently working to achieve its target of reaching
more than 30,000 smallholder farmers and boosting
their export readiness through digital technologies.
Additionally, in collaboration with Deloitte India, the
AI4AI initiative supported the drafting of the Uttar
Pradesh Agritech Policy 2024, approved by the
state cabinet in July 2024. The policy allowed the
state government to allocate more than $2.75 million
for agritech ecosystem development in the state
and will focus on establishing a state-level data
exchange, a sandbox and a state agritech conference.
The implementation is likely to affect more than
250,000 farmers directly and more than 26 million
farmers indirectly.Madhya Pradesh: Scaling food innovation
through multistakeholder action
AI4AI is working with the Government of Madhya
Pradesh to develop proofs of concept for technology
solutions that could have significant impact potential.
Under the programme, the initiative supported the
government to partner with many private-sector
partners to test use cases related to data-driven
lending to farmers, working capital access for
SMEs, carbon finance for transitioning to sustainable
agricultural practices, AI-based quality assaying
and geospatial imagery-based credit scoring. On
completion, the pilots will have had an impact on more
than 18,000 farmers, after which the programme will
enable the private sector to scale these services to at
least 100,000 farmers.
Maharashtra: Supporting women farmers
to adopt digital agricultural solutions
In Maharashtra, AI4AI has partnered with the
Maharashtra State Women’s Economic Development
Corporation (Mahila Arthik Vikas Mahamandal –
MAVIM) to provide digital agricultural technologies to
around 100,000 women farmers. AI4AI supported
MAVIM in conceptualizing the programme and
creating an interface for the body to identify and
partner with relevant private-sector digital agriculture
service providers. Global expansion: AI4AI in other contexts
Owing to the success of the PPP frameworks of
AI4AI, the initiative has been replicated in other
countries such as the Kingdom of Saudi Arabia. The
programme has since supported the Saudi government
in identifying digital technologies for value chains such
as date palms, especially for early pest detection.
Several countries are currently discussing the initiative
with a view to replicating the PPP frameworks.
Centre for the Fourth Industrial Revolution (C4IR) India – an Impact Journey
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