Diversity Equity and Inclusion Lighthouses 2025
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Key actions
Nuanced understanding of root causes
To meet the company’s growing demand for qualified
personnel, the company recognized a challenge: despite the
simple criteria for enrolment in its mixed electrician school –
minimum age of 18 years old, having a high school diploma
and having a driver’s license – acceptance by women has
remained low, largely due to persistent social stereotypes.
Taking advantage of the neglected potential of the female
workforce was particularly relevant in the context of Brazil,
where the unemployment rate is 7.4%10 (6.6% for men and
9.7% for women), with an important factor being the lack of
professional qualification. Women are also more likely to work
in the informal economy, which offers less stability and no
access to social protection.
To increase the representation of women among electricians,
the company has developed solutions that address the root
causes of the disparities. In collaboration with technical
education institutions, the company launched women-
only electrician school in the states of Bahia, Pernambuco,
Rio Grande do Norte, São Paulo, Mato Grosso do Sul
and Brasília, areas where the acceptance of women for
electricians was traditionally low.
The schools provide training to equip women with the skills
they need to pursue a career as an electrician and in the
electric power system, in a welcoming and safe environment
for women. Before the programme, male representation
in the field was so pronounced that the company had to
make physical adjustments to the facilities, such as installing
women’s toilets and changing rooms. The company also
adapted uniforms and personal protective equipment to better
accommodate women students.
In addition, the company has engaged with local media,
NGOs and neighbourhood associations to increase the
visibility of the programme. One key strategy involved 1
Meaningful definition of success
Given the low representation of women in the sector, the
company has set goals of at least 12% of women working
as electricians by 2030 (almost triple the representation that
existed in 2021, when the goal was set), and women making
up 35% of graduates of its mixed-gender electrician school
(as of July 2024, the share is 3.8%).2
Accountable and invested business leaders
Addressing the underrepresentation of women in the energy
sector has been identified as a strategic priority for Iberdrola.
The company’s global CEO appointed a Global Diversity
and Inclusion Committee, composed of senior management
members from different countries and business areas, which
sets short- and long-term gender representation goals, linking
them to executive compensation. At the local level, in line with
Iberdrola’s commitment to this cause and the proven impact
of the initiative, the programme has been incorporated into the
company’s budget for the next editions. 3
Solution designed for context 4The three main indicators used to track the effectiveness
of the programme are the number of women trained, the
number of women hired, and the percentage of women
hired.11 The company has been monitoring these indicators
in both women-only schools and mixed schools. They noted
that co-educational school enrolment has increased as the
stereotype of electricians as an exclusively male profession
is slowly fading. Given this trend, it is likely that women-only
schools will not be needed in the future. To ensure rigorous
monitoring and continuous improvement, Iberdrola’s Global
Sustainability Committee monitors progress every six months
and Iberdrola Group publicly discloses the results in its annual
global reports, such as the Sustainability Report and the
Diversity, Equity and Inclusion Report.Rigorous tracking and course correction 5
The company’s future efforts will continue to focus on
reducing the gender gap in the energy sector, with the aim of
meeting its targets by 2025. To achieve a sustained impact,
the company advises ensuring that senior executives publicly
express their support for the programme, demonstrating its
importance to the company. Additionally, partnering with local
governments and non-governmental organizations (NGOs)
can help maximize the impact of the initiative, while aligning
the programme’s objectives with the company’s broader goals
will ensure its long-term success. Advice for others and next area of focusdepicting women in electricians’ uniforms to help normalize
the idea of women entering the field. As more women joined
the company’s workforce after graduating from the training
programme, the company expanded its efforts to raise
awareness of compliance guidelines aimed at preventing and
addressing behaviours that violated its code of conduct.
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Diversity, Equity and Inclusion Lighthouses 2025
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