Future Farming in India A Playbook for Scaling Artificial Intelligence in Agriculture 2025
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The context
In India, crop planning is typically reactive and
driven by last season’s prices at an individual
farm level, often resulting in cycles of gluts and
shortages. This reactive approach contributes to
price volatility, which increases the risks associated
with agricultural investments.In contrast, AI-enabled crop planning uses a wide
range of farm and non-farm data – such as soil
health, weather patterns, historical prices and food
import/export trends – to recommend optimal crops
for farmers in various regions. This data-driven
strategy aligns production with market demand,
minimizing price fluctuations and mitigating the risks
of overproduction and underproduction.
Before each season,
policy-makers release
“AI-enabled” district-specific
crop recommendations via
extension agents, SMS, farm
apps, AI voice assistants and
other channels.India’s crop planning relies on
historical data and generalized
guidance, with limited use of
real-time, detailed insights,
making it reactive to market
trends rather than predictive.Current scenario
Farmers often base crop
choices on past prices or local
advice, causing oversupply or
shortages. This unpredictability
leads to price volatility and risks.Financial institutions, wary of
price volatility risks, are hesitant
to lend, restricting access for
farmers/FPOs/SMEs to credit
and investment opportunities.The agricultural sector
struggles with volatile prices,
low farm incomes and
constrained growth, limiting its
potential contribution to GDP .
Vision 2030
Farmers increasingly use
crop plan recommendations
to select optimal crops,
manage inputs and meet
market demand, reducing
shortages and oversupply
for more stable prices.Banks and financial institutions
confidently lend to smallholder
farmers/FPOs/SMEs, reducing
the risk associated with
traditional agriculture lending.Investments in agriculture rise,
contributing to a significant
increase in farm incomes and
boosting the sector’s share of
national GDP .AI-enabled macro crop planning
There have been several times when the oversupply
of tomatoes and onions has led to price volatility in
India. For instance, tomato prices in the wholesale
market surged over 300% between June and
July 2023 from $0.35 per kilogram to more than
$1.29 per kilogram.13 In contrast, onion prices
experienced a 32% drop in December 202314 due to early harvesting and oversupply, which was
further exacerbated by unseasonal rainfall. These
fluctuations are driven by supply gluts during
harvest periods, leading to distress selling and
scarcity in lean months, which forces prices higher.
Similar supply gluts can potentially be addressed
through AI-enabled predictive crop planning.CASE STUDY 1
Price volatility in IndiaA shift from reactive to AI-enabled crop planning FIGURE 32.1.1 AI-enabled crop planning
Future Farming in India
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