Global Economic Futures Competitiveness in 2030 2025
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Geopolitics
For decades, competitiveness was closely linked
to global openness and integration. However, the
compounding crises of recent years have altered
this equation. Strategic agility and resilience are
now as critical as openness and efficiency.
Geopolitical fragmentation has already begun to
reshape global flows and strategies. Even before the
latest wave of trade disruptions, governments and
businesses were testing their geopolitical muscle as
they adapted to a world of diverging rules, rival blocs
and growing cross-border frictions. Fragmentation is
expected to further accelerate by the end of 2025,14
and about one-third of employers globally expect
geopolitical division and conflict to be a key driver
of business transformation by 2030.15
A key manifestation of this shift has been a
surge in discriminatory industrial and trade
policy measures. Since 2022, governments have
increasingly deployed tariffs, subsidies, export
controls and restrictions on technology transfer
to advance geopolitical goals. Nearly 80% of the
5,716 policy measures recorded in this period were
discriminatory,16 tilting the global economy towards
fragmentation rather than cooperation.
This growing geoeconomic assertiveness has
contributed to a historically broad-based spike
in economic uncertainty.17 The Global Trade
Uncertainty Index hit a peak on 10 April (more than
300% above its position at the start of the year).18
The International Monetary Fund (IMF) estimates that
such a rise in uncertainty could increase public debt
burdens by as much as 4.5% of gross domestic
product (GDP), constraining fiscal space as
governments face growing demand for investment
in security, infrastructure and climate resilience.19
In this volatile landscape, both businesses and
policy-makers may be incentivized to prioritize
short-term defensive measures. There is a risk of
investment being reduced or delayed, resilience
being eroded, innovation being delayed and supply
chains being disrupted.20 These dynamics could
undermine long-term competitiveness by crowding
out forward-looking strategies and reducing the
capacity to absorb shocks. Geopolitical strategy is now a core business
competency. Companies that actively prepare
for geopolitical risk (e.g. through supply chain
diversification or investment and operational
decisions) will be better positioned to navigate
uncertainty and seize competitive opportunities.
While the direction of future geopolitical
developments remains deeply uncertain, it is
already clear that competitiveness in this new era
will depend not just on economic fundamentals but
on the capacity to navigate an increasingly fractured
international landscape.
Business regulations
The regulatory environment is a key structural
component of competitiveness. It encompasses
the laws, rules and procedures that define how
businesses operate and how resources are
allocated – spanning areas from business formation
to labour and sustainability standards, competition
rules, financial oversight, and trade and industrial
policy. Well-designed regulations can mitigate
market failure, encourage investments, unlock
innovation and steer societal progress.21 When
regulation is excessive or poorly designed, however,
it can raise the cost of doing business, distort
market dynamics and stifle innovation.22
Evidence from past regulatory regimes shows
that burdensome, anti-competitive regulation
can impede long-term growth and prosperity.23
However, these effects are not irreversible. One
estimate suggests that removing regulatory barriers
can boost labour productivity by nearly 1.3% across
developing economies.24
The level of regulatory complexity varies
globally. According to the latest World Economic
Forum survey of global executives in 2024,
compliance is perceived to be easier in Northern
America, Oceania and South-eastern Asia, while
executives in Latin America and the Caribbean,
Southern Asia and Europe report more complexity
(see Figure 3). Encouragingly, the overall trend
is broadly positive – perceptions of regulatory
complexity have improved in 91 out of 115
economies since 2018.25 Strategic agility
and resilience are
now as critical
as openness
and efficiency.
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Global Economic Futures: Competitiveness in 2030
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