Global Economic Futures Productivity in 2030 2025
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The same survey reveals that service-related
sectors are the ones most expected to use AI to
innovate new products and business models in
the coming years (see Figure 4.2). Nearly half of
respondents expect information and technology
services companies to generate AI opportunities,
closely followed by companies in the financial services sector. The energy technology and
utilities sector is also seen as a leading adopter
of AI. Among other industries, more than one-
fifth of executives expect companies in advanced
manufacturing, engineering and construction to
leverage AI in the near term.
Realizing the full productivity potential of new
technologies requires addressing structural barriers
such as access to capital and talent, digital
infrastructure gaps and diffusion of innovation.
While breakthroughs at the frontier carry significant
potential, improved access to simpler and more
readily available technologies can unlock wider
productivity gains across firms and countries. For
example, the diffusion of improvements in energy
and irrigation technologies is expected to drive
sizeable increases in agricultural productivity,11 with
the use of precision farming boosting crop yields by
as much as 15%12 in some cases.
Human capital
The adoption and diffusion of advanced
technologies are inextricably linked to human
capital. Recent World Economic Forum interviews
with business executives reveal that the successful
deployment of AI depends as much or more
on people as on the technology itself.13 This
is in line with the finding that firms can boost productivity gains from 4% to 11% if they leverage
complementarities between data, technology and
talent, rather than focusing solely on data and
technology.14 Yet despite the clear importance of
human capital in maximizing productivity gains from
technology, both public and private spending on
workforce training has declined in recent years, with
spending in OECD (Organisation for Economic Co-
operation and Development) countries falling from
0.2% to 0.1% of GDP since 2008.15
Human capital is also seen as the main obstacle
to AI adoption by business leaders. Nearly half
of respondents cite a lack of skills as the primary
bottleneck, while 43% point to a lack of vision
among managers and leaders.16 By contrast, fewer
than one-third of executives highlight the cost of
AI products and services, and only one-fifth see
regulatory constraints as key barriers.17
Ongoing digitization is accelerating a shift towards
a high-skill-intensive workforce, where both
technical expertise and non-cognitive skills – such
as leadership and communication – are increasingly
critical. The level of skills and their complementarity Top countries and sectors expected to leverage AI opportunities
according to business executivesFIGURE 4
Europe
Oceania South-eastern AsiaMiddle East and Northern Africa Northern America1Norway
2USA
3Finland
4Indonesia
5Israel
6Philippines
7United Arab Emirates
8Australia
9Switzerland
10 New ZealandFigure 4.1 Top 10 economies by use of AI among
local businesses to enhance productivity
1Information and technology services
2Financial services and captial markets
3Energy technology and utilities
4Telecommunications
5Accommodation, food and leisure services
6Advanced manufacturing
7Education and training
8Media and publishing
9Engineering and construction
10 Medical and healthcare servicesFigure 4.2 Top 10 sectors to generate AI opportunities
Source: World Economic Forum. Executive Opinion Survey 2024.
Global Economic Futures: Productivity in 2030
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