Green Procurement Playbook 2025
Page 12 of 53 · WEF_Green_Procurement_Playbook_2025.pdf
Building block 3 Strategic business case
I II III IV
Focus area Compliance driver Risk manager Value creator Sustainability leader
Business case
development
and framing— No formal business case
built for green procur ement;
sustainability is seen as a
cost, not a value driver .
— Procur ement lacks
frameworks, data and
support to quantify
sustainability impact.
— Sustainability benefits are
loosely referenced but not
part of investment criteria
or sour cing logic.
— No shared language
or ownership for developing
or endorsing sustainability
cases.— Business cases are
developed reactively ,
focused on cost premiums
and risk avoidance.
— Procur ement may include
basic sustainability facts
but lacks robust financial
translation.
— Limited collaboration with
finance or sustainability
teams; cases often lack
credibility .
— Green options are
prepar ed but not promoted
due to uncertainty about
acceptance.— Business cases integrate
financial, risk and
sustainability metrics into a
structur ed narrative.
— Procur ement co-develops
cases with finance and
sustainability , leveraging
inter nal carbon pricing or
lifecycle costing.
— Cases are adapted for
different decision-makers
(e.g. CFO, commer cial,
product) to gain buy-in.
— Emphasis is placed on
both operational impact
and strategic alignment
(e.g. brand, resilience).— Framing of green
procur ement is proactive,
strategic and standar dized.
— Procur ement uses
advanced tools to translate
sustainability into business
value (e.g. abatement
cost, avoided risk, futur e
cost of inaction).
— Clear messaging connects
procur ement actions to
corporate goals (e.g.
SBT i, licence to operate,
customer value).
— Business cases shift
perception of sustainability
from "premium cost" to
"strategic investment”.
— Sustainability is not
included in investment
or procur ement decision-
making frameworks.
— Green options are
evaluated on cost alone,
with no formal mechanism
to elevate trade-of fs.
— No central budget
or pathway to fund
sustainability-r elated
premiums.
— Appr ovals are siloed, with
little visibility of long-term
envir onmental impact.— Sustainability enters
investment conversations
when tied to compliance
or reputational risk.
— Project teams must
escalate green trade-of fs
to get leadership support –
often inconsistently .
— Decisions to pay a
premium are made ad hoc,
without guiding principles
or escalation paths.
— Procur ement teams act
as advisors but lack
decision-making authority
or investment tools.— Gover nance requir es
sustainability to be explicitly
consider ed in relevant
sour cing and investment
decisions.
— Cross-functional reviews
assess financial viability
alongside sustainability
impact.
— CO2 impact and carbon-
adjusted cost are included
in appr oval templates for
large projects.
— Dedicated review forums
or escalation mechanisms
help resolve cost-
sustainability trade-of fs.— Sustainability is fully
embedded in gover nance
processes for procur ement
and capital allocation.
— Strategic projects can
access dedicated funds,
adjusted ROI thresholds
or corporate-level backing.
— Decision-makers are
equipped to evaluate
sustainability and cost
trade-of fs holistically .
— The C-suite and boar d
champion green
procur ement as critical
to long-term business
success.Gover nance
and investment
decision-making
Note: SBTi = Science Based Targets initiative, ROI = return on investment.
Green Procurement Playbook: The CPO’s Guide to Delivering Value for Business and Planet
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