Quantum Technologies Key Strategies and Opportunities for ICT Leaders 2025
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Case studies
Quantum
computing
So what?
Competitive advantage
Quantum computing will offer superior
performance for complex computations,
leading to breakthroughs in optimization,
cryptography and simulation.
Innovation driver
Quantum computing enhances innovations
in ICT by potentially improving data analytics,
optimizing network performance and
enabling advanced cybersecurity measures.
How?
Strategic exploration of quantum
Identify key areas where quantum computing
can add strategic value and develop a detailed
plan for its integration into business operations.
Identify use cases
Initiate pilot projects, form partnerships,
develop training, prioritize quantum use
cases and stay updated on advancements
to drive innovations.Quantum computing is set
to revolutionize industries by
delivering unparalleled computational
power and enabling breakthrough
applications. Strategic adoption
of quantum computing technology
will provide a competitive edge
and drive significant innovations
in organizations.
Optimizing legacy telecommunications
with quantum-inspired technology
Value chain segment: midstream –
infrastructure, operations and service
provision; benefit: reduced operational costs
Legacy systems in industries like
telecommunications, logistics and
manufacturing have inefficiencies that
lead to high costs, resource waste and
slow modernization, costing billions of
dollars annually. Optimizing and migrating
these systems is challenging due to their
complexity and traditional methods’
limitations. Katsuhiko Arao from Fujitsu
stated, “Legacy systems are not just costly
to maintain – they also hinder innovations.
Our quantum-inspired Digital Annealer
technology addresses these barriers,
offering rapid, scalable solutions.”
Fujitsu, in partnership with the University
of Toronto, uses Digital Annealer (i.e.
simulates quantum behaviour) to solve large-
scale optimization problems. This technology
has demonstrated transformative potential,
cutting operational costs by up to 30%
and transport costs by up to 80% during the
network modernization period, typically lasting
a few months to a year. The collaboration
highlights the importance of academia-
industry partnerships in advancing technology.
Digital Annealer not only reduces costs but also
decreases resource consumption and waste,
aligning with global priorities like the Fourth
Industrial Revolution and the United Nations
(UN) Sustainable Development Goals (SDGs).
Fujitsu’s work with quantum-inspired computing
demonstrates its potential to revolutionize
industries, enhance efficiency and support a
sustainable, interconnected global economy.Source: Fujitsu. (2023). Fujitsu and University of
Toronto optimize network transformation with Digital
Annealer to help customers significantly cut network
operations costs
Optimizing customer engagement in
the telecommunications industry with
quantum computing
Value chain segment: downstream – customer
support and customer engagement platform;
benefit: resilient supply chain
The telecom industry is currently facing
significant challenges in engaging customers
effectively. With the rapid evolution of
services and the increasing complexity of
customer interactions, traditional methods
are struggling to keep up. AT&T’s Next
Best eXperience (NBX) proof of concept
(PoC) project applied quantum annealing
to optimize customer engagement. By
analysing customer data, NBX suggests
the best sequence of experiences to present
during an interaction, balancing customer
needs and AT&T’s return on investment.
This involves using statistical techniques
to create propensity scores for each
experience, which measure the likelihood
of a customer’s need and engagement.
With NBX, AT&T aims to determine
the optimal sequence of experiences
for customers within a specific
engagement or timeframe. This PoC
project uses innovative methods (such
as integer programming and quantum
optimizations) to solve this complex
problem. The use of quantum computing
in NBX not only enhances customer
satisfaction and retention but also
addresses the growing complexity
of the telecommunications ecosystem. FIGURE 2
Quantum Technologies: Key Strategies and Opportunities for ICT Leaders
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