Sustainability Meets Growth 2025
Page 14 of 27 · WEF_Sustainability_Meets_Growth_2025.pdf
Stage 2 Identifying and implementing quick wins
Once companies have completed a high-level
review of the business areas that present the
greatest opportunities for efficiency gains, specific
initiatives and projects need to be prioritized.
One method of prioritization, identified through
consultations and review of implementation
frameworks, is to evaluate potential projects in
terms of two primary metrics: return on investment
(ROI) and complexity to address.
While the ROI aims to accurately assess the
economic value a project can bring through
channels such as cost savings or additional
revenue realized, the complexity to address metric
requires assessing the difficulty in planning and
implementing the project. To ensure consistency and credibility in the assessment, organizations
should engage process experts – both internal
stakeholders with operational knowledge and
external specialists where required. Adopting
a clearly defined evaluation framework at the
outset, including standardized scoring criteria and
complexity indicators, is essential.
When all identified projects have been evaluated
using these two metrics, those with high ROI and
low complexity can be prioritized to start with
as they can help to establish early wins and the
principal learnings in a sustainability programme,
which can also serve as pilots to be scaled in
multiple facilities or process stages.
Stage 3 Measurement, reporting and improvement
Once the project(s) to start with has/have been
identified, the next stage involves execution,
management and reporting. At this stage, standard
project management best practices apply, including
but not limited to alignment and communication
with senior leadership, measurement of progress
against predefined project milestones and
documentation of the main successes and
challenges encountered for future reference.
Before execution, a post-implementation
measurement process with clear key performance
indicators (KPIs) should be planned to align with
sustainability goals. For example, if the project
involves installing variable speed drives (VSDs) on
pumping motors to save energy, energy savings
from VSDs can be tracked and translated into cost savings and Scope 2 emissions avoided. Results
can be recorded digitally and visualized using a
dashboard for regular updates.
As part of the measurement process, improving
access to accurate, real-time sustainability data is
critical for businesses to set meaningful targets,
track progress and respond to growing regulatory
and customer expectations. However, many SMEs
and mid-sized manufacturers still face challenges
in systematically gathering and using data related
to their environmental impact. While some of them
have begun monitoring key areas such as energy
consumption, water use and raw material inputs at
the process or site level (Figure 4), comprehensive
data collection – especially regarding carbon footprint
throughout the supply chain – remains limited.
Sustainability Meets Growth: A Roadmap for SMEs and Mid-Sized Manufacturers
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