Targeted Action and Financing the Fight Against Antimicrobial Resistance in Asia 2025
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CASE STUDY 1
Manipal Hospitals
With a group of 33 hospitals spread across 17 cities,
Manipal Hospitals (Manipal) is the second-largest hospital
chain in India. For the past two decades, Manipal has been
accredited by the National Accreditation Board for Hospitals
& Healthcare Providers (NABH) of India, which testifies to
their effective infection prevention and control programme,
including the establishment of an antimicrobial management
programme and monitoring of antimicrobial usage across
the organization.102
Beyond the NABH requirements, Manipal has set up
a closed intensive care unit (ICU) model in several of its
hospitals in Tier 1 cities. The closed ICU model ensures
proper containment of infection and engages a cross-
disciplinary critical care team that synchronizes and
streamlines antibiotic prescriptions for individual patients
with multiple comorbidities.
Additionally, Manipal has implemented its own electronic
medical records (EMR) system, which notifies multiple parties
including the central infection control officer whenever an
antimicrobial is prescribed and guides attending clinicians on
antibiotic administration. Such measures help build a robust
infection control system within Manipal and in turn prevent
clinicians from over-prescribing antimicrobials for fear of
hospital-acquired infections.
Despite these measures, Manipal is gearing up to address
the growing threat of community-acquired infections. This is not just a problem in hospitals, as drug-resistant
bacteria are becoming endemic in the population. For
instance, in recent years, incidence of community-acquired
methicillin-resistant staphylococcus aureus (CA-MRSA)
has increased.103 This increase can be attributed to low
public awareness of proper antimicrobial usage. Given
that most medications are available over the counter (OTC),
patients often self-medicate rather than seeking professional
advice, leading to errant dosage and consumption. Such
improper use of antimicrobials contributes to AMR, making
community-acquired infections increasingly difficult to treat.
Additionally, according to the chairperson of the infection
control committee at Manipal, the threat of multi-drug resistant
(MDR) or extensively drug-resistant (XDR) infections is
increasing by “leaps and bounds”, with a substantial increase
in such pathogens seen in the last two decades. A steady
increase in resistant infections threatens hospital systems
with ballooning costs of treatment, as multiple expensive
antibiotics and infection control measures are required.
Manipal is also concerned about the problem of counterfeit
drugs in India, where one in four drugs was found to be fake,
counterfeit or substandard in a 2022 study.104 The lack of
proper treatment continues to exacerbate the threat of AMR
and mounts a growing challenge to healthcare providers
such as Manipal.
Source: Interview and further response from Manipal Hospitals.
Strengthen awareness among the general
public and community health workers
Investing in public awareness campaigns on AMR
offers a powerful opportunity to drive behavioural
change and reduce misuse of antibiotics in the
Asian context (in both humans and animals). Asia’s
diverse and densely populated communities are
particularly vulnerable to AMR, making it essential
to educate individuals on responsible antibiotic
use, the risks of OTC access and the importance
of preventive healthcare, such as vaccinations and
sanitation improvements.
Innovative initiatives, such as leveraging digital
platforms, using culturally tailored messaging and implementing school-based education programmes,
can ensure widespread reach and impact. Public-
private partnerships and collaboration with media
outlets and local influencers can further amplify these
efforts. Targeted investments in awareness not only
empower communities but also alleviate pressure on
healthcare systems, paving the way for sustainable
solutions to the AMR crisis.
Addressing self-medication and OTC antibiotic
sales through improved knowledge among the
public, alongside investments to strengthen health
systems, is key to tackling AMR. Tailored, context-
specific strategies that consider local socio-cultural
determinants of antibiotic use will maximize the
impact of these efforts.105
Targeted Action and Financing the Fight Against Antimicrobial Resistance in Asia
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