The Executive%E2%80%99s Playbook on Earth Observation
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Integrating with enterprise systems
For EO to drive long-term value, it must be fully
integrated into an organization’s existing data
ecosystems, rather than operating in a silo. The
transition from data to analytics to actionable
insights, which ultimately need to be executed to
generate value, can be streamlined despite the
challenges. Initial implementation may take place in
sandbox environments to test EO’s capabilities, but
long-term success requires seamless integration into
enterprise systems like enterprise resource planning
(ERP), customer relationship management (CRM),
human resources (HR) and analytics platforms.
Establishing data pipelines that integrate EO data
with existing platforms enables continuity in data-
driven decision-making. Certain ecosystem players,
like the Indian Space Research Organisation (ISRO)
with its robust network of data dissemination centres,
are working to make EO more easily integrated into
existing systems. However, additional organization-
specific work is essential to address potential
obstacles such as gaps in time-series data (e.g. due
to cloud coverage), by tailoring data to meet precise
customer requirements and ensuring compatibility
between various data sources (e.g. different spectral,
temporal and spatial specifications). Harmonizing EO data across different days and
regions enables large-scale analysis, adding
another layer of sophistication. The computational
effort required to derive insights from a set of
images is often underestimated, but with the right
tools and processes, it becomes manageable.
Organizations may need to implement middleware
or ETL (extract, transform, load) tools that can
translate EO data formats into enterprise-friendly
schemas. Despite the current fragmentation of EO
platforms and partial data standards, navigating
through multiple interfaces and applications can be
simplified, making seamless integration achievable.
Evaluating potential partnership opportunities
Implementing EO solutions may require strategic
collaboration with external partners, including
EO data providers, analytics firms, technology
vendors, academia, research institutions, private
sector entities or public agencies that offer unique
datasets, deep customization, niche expertise,
shared risk and lower upfront costs.3.3 Durable impact
EO is not a commodity; selecting the right partner can
significantly impact an organization’s long-term success.
Bruno Sanchez, Clay
The Executive’s Playbook on Earth Observation: Strategic Insights for a Changing Planet
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