The Strategic Role of Telecom Providers Across the AI Value Chain 2026
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2.3 Strategic plays for the AI techco to grow
through AI-powered managed services
CSPs can unlock growth beyond connectivity
by monetizing their edge and data centre
footprint as AI-ready infrastructure and managed
services. As AI adoption scales, demand is
rising for secure, localized compute and model
management platforms with consumption-based
pricing and assured performance. The AI techco
models position telcos as trusted orchestrators
of on-demand, SLA-grade AI services, laying
the foundation for future sovereign propositions.
This pathway is activated through four strategic
plays: network-as-a-service (NaaS), horizontal
and vertical AI solutions, GPU-as-a-service
(GPUaaS) and the B2C AI aggregator.
Success depends on ecosystem partnerships
with hyperscalers, hardware original equipment
manufacturers (OEMs) and system integrators.
NaaS
Unlike AI-first connectivity, which strengthens
network performance, NaaS is a commercialized
service layer delivering flexible, secure and
consumption-based connectivity through
cloud-native networking, advanced automation
and intent-driven APIs.25 NaaS enables self-service network delivery via a single-pane-
of-glass experience, providing centralized
control and holistic observability26 across
network domains. AI elevates NaaS by making
connectivity predictive and autonomous,
allowing networks to adapt in real time, optimize
resources and resolve issues proactively.
Demand is accelerating. An Accenture 2025 survey
shows that 86% of enterprise leaders expect NaaS
to be significant to their business27 within three
years. Analysys Mason projects that global NaaS
connectivity revenue will grow at a 42% CAGR28
from 2024 to 2029, reaching $14.7 billion across
retail and wholesale models.
Telcos have a strong right to play in AI-enabled
NaaS, given their ownership of core enterprise
connectivity domains – branch/wide area network
(WAN), campus/local area network (LAN) and
transport – combined with real-time telemetry and
distributed edge footprints. This allows them to
deliver assured, low-latency and secure services
that AI can continuously optimize. Monetization
typically follows flexible, use-based models such as
on-demand and pay-as-you-go pricing, with NaaS
being a catalyst for autonomous enterprise use
cases, including sales and service reinvention.
CASE STUDY 5
Telefónica Global Solutions’ Dynamic Network provides scalable
on-demand NaaS
Telefónica Global Solutions’ Dynamic Network is a NaaS offering that enables enterprises to provision, manage and
scale global connectivity on demand through cloud-like, API-based interfaces, offering real-time provisioning, multi-cloud
connectivity and automated management. This approach positions Telefónica as a trusted partner for enterprises seeking
agile, secure and scalable connectivity.
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The Strategic Role of Telecom Providers across the AI Value Chain
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