Trade and Labour Pathways for Decent Work in Kenya's Digital Economy 2025
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The government is investing in national connectivity
infrastructure, including the rollout of 100,000
kilometres of fibre-optic cable and the expansion
of last-mile connectivity through public–private
partnerships.52 In tandem, the establishment of
digital hubs is aimed at equipping young people
and women with employable digital skills, with more
than 350,000 individuals trained under Ajira Digital
as of 202353 and 13,153 beneficiaries of Jitume’s
training.54 County governments such as Kisumu,
Uasin Gishu and Machakos have launched youth
innovation centres,55 and the Council of Governors’
ICT Committee56 contributes to shaping devolved
digital infrastructure and education plans. Despite
large training figures, private-sector stakeholders
have highlighted that the programmes often fall
short of making participants fully “job ready”,
indicating a mismatch between training content and
labour-market needs.To address skills mismatches, stakeholders from the
education and training sector emphasized the need
for ongoing curriculum reforms. Employers echoed
this view, pointing to the high costs of retraining
recent graduates whose skills do not match
current digital labour requirements. A public official
shared that curriculum development institutions
and qualification-awarding bodies guided by
National Occupational Standards are working in
collaboration with industry to incorporate skills such
as AI, data analytics and software development.
At the regional level, stakeholders identified the
mutual recognition of digital qualifications and
easing of labour mobility restrictions within the
EAC as important levers to scale digital job access
and fill skills gaps. Harmonizing qualifications and
removing cross-border regulatory barriers would not
only enhance worker mobility but also facilitate the
growth of cross-border digital services trade.3.1 Expanding access to jobs and skills
Stakeholders recommended a comprehensive
review and reform of existing labour legislation to
explicitly recognize digital and gig workers and to
enact additional amendments to tackle aspects of
remote, digital and gig work that are not currently
well addressed.
Stakeholders urged the national BPO policy to
go beyond investment promotion and include
enforceable standards such as fair contracts,
grievance mechanisms and OSH provisions.
Discussions on digital labour reforms are ongoing,
including through the ILO’s Community of Practice
on Digital Skills and Jobs in Kenya.57
Regional policy alignment was also identified as a
crucial area for action. Stakeholders proposed that trade and investment incentives across
the EAC should be tied to compliance with fair
labour standards for digital work. There was support
for a “tripartite+” approach – bringing together
government, employers, workers and civil
society – to co-create and oversee implementation
of such standards.
From the business perspective, several stakeholders
recommended the development of responsible
conduct guidelines for companies involved in content
moderation, data labelling and other forms of
platform work. Suggestions included piloting sector-
specific insurance schemes and conducting human
rights due diligence aligned with Kenya’s National
Action Plan on Business and Human Rights.583.2 Promoting decent work and fair
conditions in digital labour
Trade and Labour: Pathways for Decent Work in Kenya’s Digital Economy
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