Circular Transformation of Industries 2025
Page 16 of 32 · WEF_Circular_Transformation_of_Industries_2025.pdf
Enabling strategies – Lifespan extension FIGURE 5
Enhance connectivity
across a product’s life to
monitor sold products in
real time, from how they
are used to the state of
wear and tearC
Identify how and where
profit pools are likely to
evolve and establish
value-creation
opportunities across the
product life cycleEEconomic
value
Establish a scalable
take-back process
by incentivizing customer
participation and
establishing a network of
local partners for handling
logistics and repairsDIncentivize internal
stakeholders to develop
and implement lifespan
extension solutions and
showcase valid business
casesIdentify customers
that are most likely
to value lifespan extension
solutions and develop
a customer engagement
strategyA B
Source: Circular Transformation of Industries initiative
Research for this paper suggests that businesses
that successfully unlock economic value
through lifespan extension solutions apply some
combination of the following enabling strategies:
Incentivize circular actions
Seek buy-in from the sales force and other internal
stakeholders, given that around 45% of businesses
consider internal stakeholder engagement a key enabler. As introducing lifespan extension solutions
such as repair services shifts revenue streams from
unit sales to lifetime servicing and delays purchase
of new products, some stakeholders fear revenue
cannibalization. Incentivize internal stakeholders to
actively engage in developing and actioning lifespan
extension solutions and showcase valid business
cases to increase recognition for the emerging
growth prospects.A
Circular Transformation of Industries: Unlocking Economic Value
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