Europe in the Intelligent Age 2025
Page 18 of 36 · WEF_Europe_in_the_Intelligent_Age_2025.pdf
Driving commercialization. Procurement by the
public sector and large private sector firms can
create demand signals and remuneration potential
for early-stage and sub-scale innovations, and
thus much needed confidence in riskier innovation
investments. In a discussion with more than 50
CEOs of scale-up firms and unicorns, this emerged
as one of their biggest requests.
6. Creating markets: Government as at-scale
anchor customer. Governments reallocating
certain public spending to serve as first
buyers of technology at scale could potentially
create new markets and revenue streams. For
instance, public payors could redirect a portion
of European annual healthcare spending to
become the first at-scale customer of AI-
based diagnostic and treatment pathways. In
defence, governments could procure quantum
technology-based secure communication
channels that still need to be developed.45
To make a meaningful impact, levels of
innovation procurement funding may need to
be comparable to private sector investment
budgets – in AI, that could mean double- or
triple-digit billions.
Concerns may arise about Europe’s limited
fiscal room to manoeuvre. But in the long run,
Europe may not be able to afford to not make
such investments, since they may ultimately
save rather than add cost. To that end, Europe
may want to consider adjustments to public
accounting rules so that some portion of such
outlays can be depreciated over time rather
than treated as one-off expenses.Strengthening research and talent. Increasing tech
skills can help create a positive feedback loop, where
greater innovation and productivity lead to higher
returns on investment in skills development, which in
turn encourages further demand for skilled workers.
This could help Europe address some of its significant
talent gaps. One-third of top AI researchers46 are
leaving Europe and tech professionals in the EU
earn less than half of what their US counterparts
do for similar roles.47 Moreover, 37% of those in the
workforce lack basic digitals skills.48
7. Building talent magnets: Developing tech
“CERNs” for all priority technology areas.
Pan-European research hubs funded at the
EU level could provide attractive co-investment
incentive mechanisms for companies via tax
reductions and strengthened IP protection
(somewhat similar in concept to CERN, the
European Organization for Nuclear Research).
These hubs could offer competitive packages
for global top researchers to win back talent;
provide leading infrastructure like high-
performance computing; and offer streamlined
IP rights treatment and technology transfers
for faster commercialization in prioritized
technology arenas. State-of-the-art facilities and
equipment and a strong talent ecosystem could
additionally recruit and nurture STEM talent who
could eventually move into the industry through
close ties with leading tech companies.
Europe in the Intelligent Age: From Ideas to Action
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