Europe in the Intelligent Age 2025
Page 25 of 36 · WEF_Europe_in_the_Intelligent_Age_2025.pdf
Europe’s starting point: Scaling technology,
starting to fall behind
Strategic posture: Pick your battles, leapfrog
The AI market is set to be one of the largest among
emerging technologies, projected to reach $3.1
trillion globally by 2040.73 Generative AI (GenAI)
alone could inject over $575 billion into the European
economy by 2030 through productivity gains.74
However, AI’s importance extends beyond its
economic growth potential; the geopolitical
landscape is evolving, and it is unclear whether
adversaries or even allies might place restrictions
on the technology, raising strategic implications for
Europe’s AI ambitions and sovereignty.
Europe’s starting point and potential unlocking
actions
Europe has strong potential to compete in AI
(comprising applied AI, GenAI and machine
learning operations), which could help address its
current labour shortage and reinforce its economic
resilience. Yet it could have a hard time staying
relevant if its own companies don’t create greater
demand for the burgeoning technology. So far,
European organizations have been notably slow to
adopt AI in their own operations; they trail their US
counterparts in that critical metric by 45% to 70%.75
Bridging Europe’s AI gap with both the US and
China, whether for adoption, funding or other areas,
is not an easy task given Europe’s data sharing
and privacy safeguards, high energy costs and
fragmentation. Some possible solutions include:
–Building scale. Europe currently lacks the
local computing and cloud hosting capacity to
develop and scale AI across the continent. With
data centre demand projected to grow 22%
per year by 2030,76 European policy-makers
may want to consider facilitating increased
investments in data centres and cloud-hosting
facilities, through targeted incentives and
access to reliable and affordable (green) energy.
Creating an EU-wide framework for providing
“computing capital” to innovative small and
medium-sized enterprises in the EU could
be explored, as could opening the Euro High
Performance Computing Joint Undertaking
(Euro HPC JU) to a federated AI model
favouring public-private cooperation to develop
the relevant infrastructure.
–Simplifying the regulatory and permitting
environment. The EU AI Act has taken a step
towards modernizing regulations specific to
AI, yet 70% of European companies report
they find the obligations too complex.77 Policy-
makers may want to consider harmonizing
national AI sandbox frameworks across all member states to facilitate the development of
innovative AI applications in selected industrial
sectors, while also ensuring streamlined and
consistent implementation of AI regulations and
the General Data Protection Regulation (GDPR).
–Increasing innovation capital and
investment. Europe is significantly
underinvested in AI. The US funnels six times as
much private capital into the technology, and
European public sector funding also significantly
lags both the US and China.78 To begin to
bridge the gap, Europe could explore loosening
pension private equity/venture capital (PE/
VC) allocation rules and setting an aspiration
for member states to invest 0.1% of European
GDP in GenAI infrastructure, such as data
centres along several AI verticals.79 This could
be supported through the allocation of public
budgets for procurement of AI applications
for sectors such as healthcare, defence and
automotives, with potential guardrails to allocate
a defined share to European innovators.
–Driving commercialization. Despite some
significant advancements in AI, particularly in
healthcare and banking, Europe still trails the US
in commercialization due to lower penetration
and corporate adoption. The integrated use of
open-source AI models with proprietary ones can
be a way to trickle down innovation and support
commercialization. Gaps in growth funding, and
less sector collaboration, especially between
new players and incumbents, only add to the
challenges. Simplifying business regulations with
measures such as a “28th tech regime” could be
beneficial in addressing disparities in European
companies’ scale and resources.
–Strengthening research and talent. Though
Europe has slightly more AI professionals
than the US and produces 22% of the world’s
leading AI researchers, only 14% stay in the
region.80 This is driven by a large compensation
gap of two to four times between the US and
Europe.81 Incentives such as premiums or
tax breaks for talent win-back initiatives, and
support for research institutions could enhance
Europe’s appeal to top-tier talent.
–Cultivating ecosystems and global leaders.
The scale of investment required to be
globally competitive in AI is too large for any
single European company or even country to
manage. Building an AI start-up ecosystem
in Europe could enable future development of
globally relevant, scalable solutions for priority
AI application verticals, such as mobility,
manufacturing and defence.
4.3 Artificial intelligence (AI)
Europe in the Intelligent Age: From Ideas to Action
25
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