Four Futures for the New Economy Geoeconomics and Technology in 2030 2025
Page 17 of 23 · WEF_Four_Futures_for_the_New_Economy_Geoeconomics_and_Technology_in_2030_2025.pdf
How businesses can
prepare today for
any scenario
The future of the global economy will be
shaped by the decisions made today.4
The four scenarios presented in this report are not
predetermined trajectories. They set out stylized
storylines for a complex outlook shaped by the
decisions made today. As uncertainty continues to
cloud the global economic landscape, informed,
anticipatory and agile approaches can help
businesses not only adapt to these futures, but
shape them too.
Drawing on a series of workshops and
consultations with chief strategy officers and
experts, the following strategies have emerged
as potential “no-regret” moves that could help
businesses prepare today for any scenario.
These strategy considerations do not represent an
exhaustive action plan. Instead, they outline key
areas of focus that can help businesses mitigate
risks, capture new opportunities and harness the
potential trajectories of geopolitical and technology
trends regardless of which future emerges.
Strengthen core operations. A strong and
stable baseline provides financial and operational
bandwidth to invest, adapt and respond to
shocks amid heightened volatility. In practice, this
means focusing on core operations and long-
term priorities, streamlining cost structures and
workflows, and improving financial health and
risk management. Develop geopolitical function and intelligence.
Geopolitical strategy has become a core business
competency. Businesses that develop a dedicated
function to analyse geopolitical risks, supply chain
exposure, regulatory fragmentation and market
access constraints are better positioned to decipher
and adjust to shifting geopolitical faultlines.
Strengthen foresight- and data-driven
decision-making. The use of foresight tools and
scenario planning can help anticipate change and
seize emerging opportunities. Establish a foresight
function with a related data infrastructure and
agile governance, and harness big data, predictive
analytics and real-time feedback loops to interpret
early signals and enable iterative and forward-
looking strategy design.
Invest in supply chain resilience and
agility. Balanced supply chain localization and
diversification strategies, omnishoring and
nearshoring of critical supply chains to limit
key dependencies and mitigate supply chain
disruptions across the alternative futures.
Investing in real-time monitoring, digital twins
and AI-enabled optimization can help increase
efficiency and build modular, agile and resilient
supply chain strategies.
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Four Futures for the New Economy: Geoeconomics and Technology in 2030
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