From Paradox to Progress A Net Positive AI Energy Framework 2025

Emerging consumer education and workforce upskilling use case examples TABLE 5 Source: AI Energy Impact public use case database. ADEME national campaign for responsible digital consumption BOX 7 Challenge Rising digital energy demand has outpaced public understanding of its environmental impact. Many organizations lack frameworks to evaluate or reduce the energy footprint of digital operations. Solution –Public awareness and education campaign promoting responsible digital consumption –Digital sobriety guidelines, training materials, and policy recommendations to integrate sustainability into IT and AI practices –Workshops for businesses, schools, and public institutions to build literacy in sustainable digital behaviour Impact Near-term impacts realized or anticipated (less than one year) –Nationwide engagement in digital sobriety education and awareness –Early adoption of eco-design practicesFurther impacts realized or anticipated (more than one year) –Broader integration of digital sobriety guidelines –Increased visibility of AI and digital energy impacts Reviewing the levers in action AI energy literacy programmes: Builds understanding of digital energy use among policy-makers and professionals Public awareness campaigns: Reaches broad audiences through national engagement and communication. University partnerships: Provides open educational resources for academic use* Reskilling initiatives: Encourages future workforce development in sustainable IT* Sector-specific training: Applies general guidance to industry settings* *See Table 5 for relevant “consumer education and workforce upskilling” use case examples.AI energy literacy programmesGlobal energy services provider (AI academy): Trained energy professionals to use AI for enhanced planning and streamlined operations Reskilling initiativesFrench Ministry of Culture (systemic design workshops): Trained digital teams to apply life cycle and sustainability principles in service design University partnershipsNorth American academic consortium: Integrates life cycle energy assessment and environmental accountability into engineering and design education, advancing interdisciplinary sustainability learning Public awareness campaignsInternational Energy Agency (IEA) and AI observatory: Open public platform to raise awareness of AI’s energy footprint and efficiency potential, providing shared insights for policy-makers, enterprises and researchers Sector- specific trainingRaptor Maps (solar workforce programme): Trained technicians to use AI-enabled digital twins for inspections, reducing data volume 99% and improving fault detection From Paradox to Progress: A Net-Positive AI Energy Framework 24