From Wildfire Risk to Resilience The Investment Case for Action 2026

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Foreword Jonathan Reckford CEO, Habitat for Humanity From Wildfire Risk to Resilience: The Investment Case for ActionJanuary 2026 Marc Benioff Chair, CEO & Co-Founder, Salesforce Wildfire risk is becoming one of the defining resilience challenges of our time. Across the world, longer fire seasons, more severe events and expanding exposure are reshaping communities and the natural landscapes they depend on. Homes, forests, critical infrastructure and local economies are increasingly vulnerable, placing families, workers and entire regions under sustained pressure. Across our respective organizations, we have seen this challenge from different but complementary perspectives. At Habitat for Humanity, our work with wildfire-affected communities across the US shows how these disasters strain affordable housing systems, deepen inequities and underscore the need for a community resilience approach that strengthens preparedness, mitigation and long-term recovery. At Salesforce, we are committed to investing in ecosystem restoration and innovative solutions to accelerate a nature-positive future, which is essential to long-term wildfire resilience. This effort serves as a critical continuation of the global ambition set by 1t.org, recognizing that planting, growing and protecting trees is inseparable from managing the threat of wildfire. No single sector can meet this challenge alone. Building true resilience requires moving from these reactive models to long-term, coordinated action. It calls for community organizations, industry leaders, governments and philanthropies to work from a shared understanding of risk and to co-invest in solutions that protect people and steward the natural systems around them. We must develop forward-looking risk reduction and risk-sharing models to create a sustainable, long-term solution. The World Economic Forum’s Global Wildfire Leadership Network, part of the Forum’s Forest Future Alliance (previously 1t.org), plays an important role in advancing this mission. This white paper proposes a whole-of-society approach to accelerate recovery and engage multiple stakeholders in preventing and managing catastrophic wildfires. It demonstrates how coordinated action across sectors, leveraging different financial and insurance mechanisms, technology, artificial intelligence (AI) and data, nature- based approaches and community-led coordination, can make prevention, mitigation and adaptation more measurable, financeable and scalable. Wildfire resilience is ultimately about people and planet, protecting lives and livelihoods, supporting safe and sustainable communities, and safeguarding the natural systems that sustain us all. Through collaboration and shared investment, we can build a more resilient future for generations to come. From Wildfire Risk to Resilience: The Investment Case for Action 3
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