Latin America Intelligent Age
Page 20 of 33 · WEF_Latin_America_Intelligent_Age.pdf
paths or optimize evacuation logistics, and tourism
agencies test analytics that track visitor flows in real
time to allocate scarce resources.
Latin America is also home to several start-up
unicorns which leverage AI to drive value. In Latin
America, the number of AI companies has surged
in recent years, rising by 550% between 2018 and
2024,38 with use cases continuing to emerge. Latin
America’s largest e-commerce and fintech platform
leverages AI-driven credit models, enabling instant
loan approvals, seamlessly integrating user data
from its e-commerce marketplace and fintech app.
One large digital bank from the region has disrupted
traditional banking models by offering fee-free, mobile-
first financial services, powered by AI-enabled credit
scoring, fraud detection and personalization at scale.
Cultivate ecosystems
of entrepreneurship
Start-up unicorns and tech ecosystems have been
key to turning AI capabilities into market-ready
solutions. Tech ecosystems are becoming more
developed in Latin America, with a particular focus
on fintech, where the ecosystem grew 340%
between 2017 and 2023, led by Brazil and Mexico
and followed by Colombia, Argentina and Chile.
Ecosystems in Peru, Ecuador, the Dominican
Republic, Uruguay, Costa Rica and Guatemala
are also maturing, albeit at a slower pace of 44%
annual growth during the same timeframe.39 Early unicorns in Latin America have had a profound
impact on growing the start-up ecosystem and
entrepreneurialism in the region. The success of
start-ups has opened the door for venture capital
funding. Demand for their services has impacted
the job market and talent pipeline, and numerous
alumni have gone on to start their own businesses,
with over 130 venture-backed start-ups emerging
from these companies.40
In smaller markets, regional alliances and diaspora
networks play an important role in this endeavour.
The Organization of Eastern Caribbean States, an
intergovernmental body representing twelve island
countries, runs multi-island hackathons and training
events while connecting entrepreneurs to mentors
and investors in larger markets. These initiatives are
significant because they create opportunities for
knowledge transfer and access to capital in places
where domestic ecosystems are yet to flourish.
While ecosystems vary in maturity, progress
is evident across the region. Where funding,
mentorship and regulation align, entrepreneurs
are building a virtuous cycle of innovation, talent
retention and investment that benefit the business
community and society at large. As these
ecosystems deepen, start-ups are increasingly able
to create AI solutions tailored to local challenges,
such as financial inclusion, sustainable farming
and climate resilience, expanding the region’s
contribution to the global AI economy.
Keeping people at the centre of intelligent economies
requires investment in talent development and
building public trust in the technologies. As
mentioned above, beyond foundational challenges
in connectivity and financing, within organizations,
talent is a dimension that presents key barriers to
development, with organizations struggling to build
role-based skills, attract specialists and drive change
at speed. Awareness and training programmes
are becoming more common, but highly skilled
talent is difficult to retain, and a mismatch persists
between education curricula and industry needs.
Scaling dual education models with internships and
apprenticeships could help close this gap and align
skills with real-world requirements.
It is anticipated that the core skills needed to
succeed in the AI-driven future of work include
knowledge of AI, big data, networks and
cybersecurity, as well as several non-technical skills
including resilience, flexibility and agility.41 Rapidly
evolving skill-needs create a challenge for education
systems to update curricula and meet demand. For
those seeking continuing education, the landscape
is more fragmented, with a variety of credentials offered by public and private universities, as well
as some hyperscalers, covering various AI-related
skills. This can make it difficult for citizens to know
where to start their AI learning journeys and can
create challenges for hiring organizations trying to
evaluate how these programmes compare.
Elevate human potential
In Latin America, our survey found that the region
scored the lowest in talent across the six dimensions
critical for AI transformation. Employers perceive
skills gaps in the labour market to be a major barrier
to organizational transformation, exacerbated by
emigration – which has quadrupled from Latin
America over the past three decades42 – and by
competition from multinational companies that are
opening technology delivery centres in the region.
Our survey results highlight the areas where the
region is currently falling short: the lack of a clear
vision for talent needs, challenges related to the
recruiting process and the lack of clear career 2.3 Putting people at the heart of intelligent economies
Latin America in the Intelligent Age: A New Path for Growth
20
Ask AI what this page says about a topic: