Urban Deliveries Case Studies Combined 2025

Implementation The iFood Pedal programme runs on four pillars that enable micromobility at scale: app-based access, dedicated worker infrastructure, regulatory integration, and a financing and delivery model tested at scale. Access model App sign-up Couriers register through the iFood app and select either a mechanical or pedal-assist e-bikes. Pricing and subscription Pricing capped at 20-25% of drivers’ gross earnings. Regular bikes cost R$32/week with daily return required, while e-bikes cost R$95/week but allow full- week access for both delivery work and personal use. Routing App provides couriers’ routes mapped to the docking network, with shorter trips and higher delivery density. Regulation Speed limits E-bikes are capped at 25 km/h under Brazil’s National Traffic Council standards, meaning riders do not need a registration or license, and can make use of dedicated bike lanes. Permitting Municipal governments authorize docking stations, embedding them in local planning.Worker infrastructure Docking network Stations across 11 cities keep bikes available and serviced. Maintenance bases Dedicated hubs provide regular upkeep for e-bikes. Financing and delivery model Shared roles iFood integrates the service, Tembici and Bliv manage fleets, governments provide permits, and civil society partners support training. Scaling finance Tembici raised R$160 million from the Brazilian Development Bank (BNDES), backed by the National Climate Fund and other credit lines.71 Cost recovery Climate finance flows to operators, while day-to-day costs are covered by courier subscriptions and iFood’s reduced in-app tariffs.