Already a Multi-Trillion-Dollar Market 2025
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CASE STUDY 13
Ecolab and Digital Realty unlock green growth in smart water
solutions through private partnerships
PARTNERSHIPS
The rapid expansion of data centres, fuelled by AI and
digitalization, is intensifying pressure on water and energy
resources. In 2025, Ecolab launched a direct-to-chip liquid
cooling solution, known as “3D TRASAR”, to improve uptime,
cut water use and optimize energy efficient cooling in the sector.
To scale up impact, Ecolab partnered with global operators
such as Digital Realty, to integrate monitoring, performance insights and onsite expertise across entire facility fleets.
These collaborations create durable revenue streams that
expand as each new site is added to the platform. In a
US pilot with Digital Realty, the AI-powered solution is
expected to reduce water use by up to 15% across 35
data centres, extend equipment life and avoid withdrawing
up to 126 million gallons of potable water annually from
local watersheds.
Sources: Executive leadership interview with Ecolab.
CASE STUDY 14
Bayer, Bunge and Chevron de-risk a new value chain
by partnering via a joint venture
PARTNERSHIPS
Decarbonizing aviation fuel requires new sustainable raw
materials (e.g. plant-based crops) that do not compete with
food production or trigger land-use change. “CoverCress”,
now a product in Bayer’s portfolio, is a low-input rotation
crop grown between corn and soy in the US Midwest. This
crop improves soil quality and creates new farm income while
supplying a low-carbon oil suitable for renewable diesel and
sustainable aviation fuel (SAF) production.
Recognising that crop innovation alone would not secure
adoption, CoverCress Inc. (CCI) reached a commercial
processing/offtake agreement with Bunge Chevron Ag Renewables (BCAR) – a Bunge/Chevron joint-venture –
making BCAR the key counterpart to CCI as both processor
and offtaker. In parallel, Bayer acquired a 65% majority stake
in CCI, while Bunge and Chevron retained the remaining
35%. This offtake agreement locks in demand and gives
farmers and processors confidence in the crop’s long-term
marketability, while aligning the entire value chain from seed
innovation through processing to end-use under a de-risked
commercial framework. This partnership is helping transform
CoverCress from a breeding innovation into a commercial
feedstock within a decade of R&D.
Sources: Executive leadership interview with Bayer and Bunge.
Partnering along the entire building value chain is a new sign of
leadership. It helps to de-risk legal, financial and regulatory shifts.
Miljan Gutovic, CEO, Holcim
Already a Multi-Trillion-Dollar Market: CEO Guide to Growth in the Green Economy
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