Beyond Compliance 2024
Page 20 of 38 · WEF_Beyond_Compliance_2024.pdf
Beyond Compliance: Embedding Impact through Innovative Finance20The significant momentum in the innovative finance
segment suggests several scenarios for further
market growth. OBF has evolved from development
finance into a flexible tool that drives positive social
impact across various sectors. Originally developed
by multilateral development banks and governments
to improve the effectiveness of aid, OBF now
helps social enterprises and businesses achieve
sustainable goals.
The application of this type of innovative finance in
the development and public sectors has reached a
level of maturity over several decades, offering an
evidence base and an established set of tools to
facilitate efficient implementation. Over the past 20
years, over $100 billion in finance has been linked
to these results, with the World Bank channelling
over $58 billion through its Program for Results.51
More recent variations like impact bonds have
placed greater emphasis on quality outcomes of
services rather than access to services, bringing the
private sector on board as investors.52
Impact-linked financing approaches that provide
incentives directly to the value creators to reward
additional impact have also been used widely to
support social enterprises, compensating these
market-based organizations for value that has
yet to be priced into the traditional market. This
experience provides insights as to how social
enterprises can be supported to achieve financial
sustainability and how commercial companies can
be nudged to create deeper social or environmental
impact. Although the market is fragmented, $35
billion has already been deployed through various
instruments in impact-linked finance.
Building on this market experience, some
stakeholders are testing the idea of tradeable
impact, where social impact credits are valued and
traded, thereby democratizing market access. The
environmental credit markets, such as the carbon
market, exemplify the potential of OBF to standardize
and scale. Payment models such as SPCs or
exchange platforms like Common Good Market
are facilitating the emergence of the social impact
market equivalent. In addition to this, companies
are adopting advanced accounting methodologies
such as Impact Weighted Accounts, supported by
business coalitions like the Value Balancing Alliance,
to value the impact they are creating. At scale, these
efforts can lead to a scenario where impact becomes
tradeable and fungible.
Despite progress, there have been challenges
in OBF market development , including limited
outcomes funding availability; difficulty in
standardizing how outcomes are defined, measured
and valued; problems attributing outcomes to OBF
approaches; risks of adverse incentives; inadequate risk-sharing with the private sector; complex
stakeholder coordination; and the bespoke nature
of deal design.
As stakeholders have moved from sustainability
to impact-focused transactions, they have found
there to be fewer standardized market definitions
and benchmarks, a scarcity of historical data on
company social performance and inconsistency
associated with the context-specific nature of social
KPIs. Indeed, the SLL market has been troubled by
claims of greenwashing and the cost of verification
outweighing the interest rate savings.
Looking ahead, the success of OBF will therefore
likely depend on the standardization and credibility
of existing approaches, alongside continued
innovation maintaining flexibility to address diverse
social challenges. Some notable learning points
from existing practice that can be applied to the
corporate application include:
–The move to simplification in the OBF design
process as transactions are replicated and
impact metrics are standardized and shared
across stakeholders and actors, creating a
common language. The private sector can use
experience from the development finance or
social innovation field and seek expertise and
experience within existing markets to prevent
duplication of effort.
–The proliferation of outcomes funds supporting
multiple contracts simultaneously, accelerating
collective learning and impact.53 The UK
has led this innovation, hosting half of the
world’s existing outcomes funds, with 42
in development globally. The private sector
can apply these learning points to develop a
programmatic or sectoral approach to cross-
cutting and/or shared challenges.
–The strengthening of cross-sectoral
partnerships, which have emerged as effective
vehicles for addressing complex social
challenges, with OBF providing both the
framework for the compensation of coordination
and the governance mechanisms required to
scale these collaborations.54 The private sector
can apply this learning to inform collaboration
with competitors, governments and NGOs to
support large-scale social change.
–The institutionalization of OBF practices at an
organizational level, embedding outcome-focused
decision-making into operational DNA.55 The
private sector can apply these learning points to
inform how companies make better decisions
over time to align profit with sustainability and
social goals, and scale their impact. Tradeable impact
refers to a financial
mechanism or
market-based
solution where
specific social
or environmental
outcomes are
quantified, allowing
them to be bought
and sold.
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