Collecting Data on Social Enterprises 2025
Page 11 of 29 · WEF_Collecting_Data_on_Social_Enterprises_2025.pdf
The co-design process 2.2
Once the purpose of data collection and target
audiences are defined, the next step is to design
the survey. A co-design approach, involving a
diverse range of stakeholders, enhances the survey’s relevance, accuracy and impact. The
figures below outline the key stakeholders to include
in this process.
Key stakeholders in survey design FIGURE 2
Social enterprises
Involving social enterprises themselves in the design process ensures that the questions are relevant and understandable.
This may be supported through consultation workshops to present and refine the methodology as well as to secure buy-in and
support from stakeholders and relevant networks and raise awareness of the research.
Academia
Engaging experts and academics from universities ensures that survey methodologies are grounded in rigorous, reliable science.
External reviewers, ideally with no direct involvement in the compilation or analysis of data but closely familiar with the social
economy or social enterprise, can help ensure the robustness and applicability of the overall methodology. They can critique
findings from the data and help with the interpretation and presentation of the findings, in addition to contributing newer insights.
Social enterprise supporters
Input from social enterprise supporters and infrastructure
organizations as well as policy-makers and funders can
ensure that the survey captures the data needed to inform
decision-making, advocacy and funding priorities. These
could include, for instance:
–Government departments, such as the ministries of trade,
finance, culture, etc.
–Agencies and quasi-autonomous non-governmental
organizations (QUANGOs), for instance charities and
societies agencies, co-operative development agencies,
agencies for small and medium-sized enterprises (SMEs),
as well as the national bank and agencies supporting
young people/youth employment. –Chambers of commerce, federations of small businesses,
co-operatives’ associations, creative industries’
federations, associations of women in business, etc., as
well as associations supporting vulnerable groups such as
disabled people.
–Funders and financiers, including social or impact investors,
big grant-makers and development finance institutions.
–Organizations providing financial and technical support
for entrepreneurship development, such as creative and
impact hubs, incubators and accelerators.
–Large trading non-profits, credit unions and microfinance
representatives.
Collecting Data on Social Enterprises: A Playbook for Practitioners
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