Green Procurement Playbook 2025

Page 46 of 53 · WEF_Green_Procurement_Playbook_2025.pdf

Shape culture and accountability Create clear expectations and escalation protocols: Require sourcing managers to document sustainability considerations in all major sourcing events. If a team excludes environmental criteria, require justification and formal escalation, ensuring accountability and cultural reinforcement. Celebrate wins and normalize ambition: Use internal platforms, newsletters, town halls and dashboards to recognize teams or individuals driving sustainability outcomes, with specific examples. Encourage team-led initiatives and innovation: Dedicate space for local innovation, such as allowing procurement teams to test supplier decarbonization pilots or launch circularity challenges. Offer small budgets or executive sponsorship to promising ideas. These initiatives help build ownership and surface scalable solutions.Signal expectations through leadership behaviour: Ask executives to visibly lead sustainability reviews, attend learning sessions or join supplier meetings. When they model sustainability as a core business concern, it reshapes team priorities and builds belief. Monitor culture shifts: Use surveys or interviews to assess how well sustainability is integrated into procurement culture. Are teams confident in applying the criteria? Tie sustainability to performance evaluations and incentives: Include clear sustainability goals in annual performance plans and link variable compensation to their achievement. Younger generations care deeply about sustainability. If you want to attract and retain talent, you need to embed sustainability into the way the organization works day to day. Microsoft Green Procurement Playbook: The CPO’s Guide to Delivering Value for Business and Planet 46
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