Turning Challenge into Opportunity 2025
Page 26 of 79 · WEF_Turning_Challenge_into_Opportunity_2025.pdf
Taken together, the economic playbook for
electrification can be pragmatic, not theoretical: lock
in utilization, orchestrate charging to slash peaks,
buy off-peak and support tightening policy to close
the TCO gap – because the trucks typically save
on energy and maintenance when they are moving
and the rest is sequencing lanes, sites and tariffs to
keep them moving.
Insight: The critical role of partnerships
and policy
Across interviews, suppliers converged on a
simple operational sentiment: medium- and
heavy-duty electrification scales up as a shared-risk programme, not as a sequence of siloed
procurements. According to these suppliers, the
partnerships they value are those that couple
vehicle roadmaps and diagnostics access (from
OEMs) to utility-backed sites and interconnection
plans (from charging providers/utilities) and to
anchored lane commitments (from shippers), so
that power, places and predictable demand come
online together.
Suppliers pointed to “coalition” models that map
to real corridors rather than aspirational dots on
a slide – such as MAN and E.ON’s cross-border
build-out, on path to equal roughly 170 locations –
which together create concrete waypoints around
which route design and utilization plans can
be built.65
Right now, the overall capital cost remains high when compared to the cost of
purchasing a conventional diesel fleet. Without sustained policy support and
programmes like ARENA, it’s difficult to de-risk early projects and accelerate the
transition at scale. We anticipate the cost to acquire a BEV fleet to reduce in line with
increased demand, especially as 2nd and 3rd generation BEV fleets enter the market in
the near future.
Shaun O’Flaherty, Global Head of Products & Solutions, Toll Group
Policy is seen by many of those interviewed as
a key factor – useful for underwriting early sites
and shifting long-run costs, but too variable to
“hard-code” without contingencies. Given the
disparate global landscape, electrification policies
will look different across countries and regions. For
example, Australia’s ARENA seeks to de-risk early
heavy-duty electrification via its Driving the Nation
focus areas; it recently issued a grant for AU$12.3
million to Mondo Power to build the country’s
first shared electric-truck hub in Melbourne.66
Meanwhile, The EU’s ETS2 will price road-transport
fuels upstream from 2027, with a built-in option to
postpone to 2028 if energy prices are exceptionally
high, so that teams model timing risk rather than
assuming a single start date.67,68 In parallel, the
EU’s Alternative Fuels Infrastructure Regulation
(AFIR) sets mandatory targets for truck-capable
recharging along the TEN-T network and at safe/
secure parking areas, creating a planning scaffold
for where public charging should progressively
materialize.69,70
Suppliers also highlighted the complexity of
contradictory regulatory signals in some regions,
such as the EU. For example, while CO2 standards
and AFIR push zero-emission trucks, current
weight and axle rules, in certain locations, can still
penalize battery-electric payloads, eroding the
business case on weight-limited lanes. Generally,
today’s framework still grants a constrained
threshold limit for zero-emission combinations
without increasing the drive-axle limit, which can blunt the benefit for heavier battery packs.71
However, the European Parliament took steps to
address this, by backing a revision of the Weights
& Dimensions Directive in March 2024. This
proposed up to +4 tonnes for ZEVs and additional
axle flexibility, but implementation and cross-
border harmonization remain in motion, which
many logistics providers view as a practical risk to
near-term utilization and revenue.72
Conclusion
On the weight of evidence and with many suppliers’
operating realities in view, electrification emerges
as a scalable near-term pathway, but its advantage
is conditional rather than absolute. Its economics
and reliability improve rapidly when lanes are
repeatable, charging is orchestrated as a system
(not a site) and interconnection is planned alongside
vehicle orders. However, when these conditions
slip, the TCO edge softens and confidence erodes.
The slope of adoption is therefore a function of
utilization discipline, grid and siting readiness and
policy considerations – each a moving part with real
sensitivity. If these contributing factors line up, many
suppliers expect their electrification to transition
from pilots to durable programmes on core
corridors. If they do not, scale will lag – not because
these suppliers’ trucks cannot perform, but
because the surrounding system is not sequenced
to let them.
Turning Challenge into Opportunity: Supplier Voices from Heavy-Emitting Sectors
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