Blog: In the end, you pay for those mega endorsements – Medford News, Weather, Sports, Breaking News

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Blog: In the end, you pay for those mega endorsements By Greg Stiles Aug 21, 2014 12:00 AM A A I’ll be the first to admit it, I don’t get it. And I will repeatedly say, I don’t get it. Sports wear maker Under Armour has reportedly offered Kevin Durant $265 million to endorse its brand. That’s more than Jeff Bezos paid for The Washington Post. That’s almost as much money as the New York [...] Click here to read the full post