Future of Travel and Tourism 2025

29 Global Wellness Institute. (2022). The Global Wellness Economy: Looking Beyond COVID. https://globalwellnessinstitute. org/global-wellness-institute-blog/2022/01/11/industry-research-new-data-on-wellness-tourism-projected-to-hit-817- billion-this-year-1-3-trillion-in-2025/. 30 NeuroLeadership Institute. (23 July 2024). The Data Is In: Hybrid Work Improves Employee Retention Without Affecting Performance. https://neuroleadership.com/your-brain-at-work/the-data-is-in-hybrid-work-improves-retention-without- affecting-performance. 31 Kearney. (2024). In the mind of global travelers: how travelers’ evoling expectations are reshaping tourism. 32 Zhang, C. (2024). Heritage as a catalyst for tourism destination transformation: innovation and knowledge spillover perspect. 33 Diriyah Gate Development Authority. (2024). Establishing Diriyah as a premier gathering place whilst preserving its cultural heritage. https://www.dgda.gov.sa/en/about/our-mandate. 34 UNESCO. (2024). At-Turaif District in ad-Dir’iyah. https://whc.unesco.org/en/list/1329/. 35 Trip.com Group. (2023). ESG Report 2023. 36 Cheer, J.A. (17 October 2023). What is overtourism and how can we overcome it? World Economic Forum Stories: https://www.weforum.org/stories/2023/10/what-is-overtourism-and-how-can-we-overcome-it/. 37 Big Think. (10 January 2023). Machu Picchu has changed Peru — for better and for worse. https://bigthink.com/ high-culture/machu-picchu-peru/#:~:text=Machu%20Picchu%20has%20become%20a,transportation%2C%20 hospitality%2C%20and%20food. 38 Responsible Travel. (2024). Responsible Tourism in Machu Picchu. https://www.responsibletravel.com/holidays/machu- picchu/travel-guide/responsible-tourism. 39 Sky News. (2023, December 3). Machu Picchu: Peru to dramatically increase number of tourists allowed to visit attraction each day. Retrieved from https://news.sky.com/story/machu-picchu-peru-to-dramatically-increase-number-of-tourists- allowed-to-visit-attraction-each-day-13021637. 40 Statista, WTTC. (June 2024). Number of travel and tourism jobs worldwide from 2019 to 2023, with a forecast for 2024 and 2034. https://www.statista.com/statistics/1268465/number-of-travel-and-tourism-jobs-worldwide/. 41 Ibid. 42 Trustwave. (2020). Trustwave Global Security Report. 43 UN Tourism. (2024). UN World Tourism Barometer Report. Future of Travel and Tourism: Embracing Sustainable and Inclusive Growth 16