Green Procurement Playbook 2025
Page 5 of 53 · WEF_Green_Procurement_Playbook_2025.pdf
Executive summary
Top executives increasingly recognize that
procurement can help achieve corporate
sustainability goals while driving long-term
business value. Regulators, customers, investors
and employees expect companies to deliver on
sustainability without compromising the business’s
value, and procurement leaders are in a unique
position to turn ambition into action.
The World Economic Forum, in collaboration with
Kearney, has created this playbook to support
CPOs and senior executives ready to take that
step. It brings together contributions from over 100
leaders at global events, as well as 30 interviews
with CPOs from companies operating in a variety
of industries and regions.1 The guidance contained
in this report is general, rather than industry- or
sector-specific.
To help procurement leaders identify where they
stand and where to go next, Chapter 2 includes a
Stages of Excellence Assessment. The aim is not
to prescribe, but to guide – helping teams reflect on
their current maturity, uncover gaps and focus on
the initiatives that matter most in their context.
There is no single path forward for sustainable
procurement. While a linear green procurement
journey may seem intuitive, the reality is complex.
Success requires progress across multiple
dimensions, often simultaneously.
The playbook identifies eight building blocks critical
to embedding sustainability into procurement.
Chapter 3 describes each in detail, supported
by practical examples and lessons from leading
organizations. The first building block is not
necessarily the first step organizations must take;
instead, the choice and sequence can be based on
the current situation.All eight building blocks emphasize the following points:
Focus on environmental impact – While
sustainable procurement encompasses social and
governance dimensions, this playbook intentionally
focuses on the environmental aspect, or “green
procurement”. It looks in detail at the challenges
and actions related to decarbonization, resource
efficiency and environmental impacts across the
supply chain.
Relevance beyond procurement – Although the
primary audience for this playbook is CPOs, it is
designed for any executive helping to shape how
their organization buys, from sustainability and
operations to finance and strategy. Driving this
change is not the job of one function alone; it takes
leadership across the business. Sustainability is
everyone’s responsibility.
Executive-level guidance – Companies can
already draw from a wealth of material on the
operational aspects of green procurement. This
playbook instead centres on the leadership needed
to mobilize senior stakeholders, influence decisions
and elevate procurement as a strategic function
within the organization, ensuring environmental
priorities are fully embedded.
Whether organizations are just beginning or already
advancing efforts on green procurement, this
playbook is designed to spark ideas, strengthen
alignment and provide a clear view of what is next.
It seeks to encourage CPOs to keep championing
this agenda and amplifying the impact it can have,
both for their organizations and for the planet.
Green Procurement Playbook: The CPO’s Guide to Delivering Value for Business and Planet
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