Sustainability Meets Growth 2025
Page 12 of 27 · WEF_Sustainability_Meets_Growth_2025.pdf
Sustainability meets growth: A roadmap tailored to SMEs and mid-sized manufacturers
to embed sustainability into their operations and strategyFIGURE 3
—Participate in
training programme
and conduct self-
assessment toidentify
keyareasof
impr ovement opportunity
(e.g. energy use, water
consumption)
—Setsustainability goals
and strategies (e.g.
impr oveenergy efficiency
by10% by2030)
—Engage inter nal
stakeholders (e.g.
operations lead, senior
leadership)—Identify themost
resour ce-intensive
process steps with
higher impact on
operational costs
—Evaluate project
attractiveness interms of
thereturnoninvestment
and complexity to
addr essmetrics
—Prioritize theprojects
with high returnand low
complexity tostart asa
pilot project—Setupdashboar dsfor
monitoring important
metrics such asenergy
use, waste reduction and
carbon emissions
—Regularly review and
update sustainability
goals accor ding to
progress
—Publish sustainability
reports forkey
stakeholders (e.g.
employees, customers,
senior leaders)—Incorporate efficient
design (eco-design) into
product and process
development toreduce
waste
—Redefine procur ement
criteria and leverage local
suppliers toreduce
transportation emissions
and build resilient supply
chains
—Drive ecosystem
collaboration throughout
thevalue chain—Foster agrowth mindset,
promoting learning,
creativity and agility atall
levels
—Engage exter nal
stakeholders by
highlighting sustainability
efforts and success
stories oncorporate
websites and social
media
—Use sustainability wins
inrecruiting strategy
toattract toptalentUnderstanding current
envir onmenta limpact and
setting sustainability goals
and strategies
KeyactionsObjectives
Pursuing “low-hanging fruit”
projects with both
sustainability and operating
expenditur ebenefitsEstablishing procedur es
totrack progress, reporting
status and refining
strategiesBuilding forwar d-looking
and long-term planning
tomitigate risk, impr oving
efficiency and aligning with
sustainability and
profitability goalsUsing sustainability as
acompetitive advantage
toattract talent, customers
and investorsBuilding the
foundationsSTAGE 1
Identifying and
implementing
quick winsSTAGE 2
Measurement,
reporting and
improvementSTAGE 3
Embedding
sustainability into
long-term planningSTAGE 4
Drivingacultural shift
and communicating
achievementsSTAGE 5
Building the
foundationsIdentifying and
implementing
quick winsMeasurement,
reporting and
improvementEmbedding
sustainability
into long-term
planningDrivingacultural
shift and
communicating
achievementsStag e1 Stag e2 Stag e3 Stag e4 Stag e5
Source: SME Sustainability Accelerator, the World Economic Forum
Sustainability Meets Growth: A Roadmap for SMEs and Mid-Sized Manufacturers
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