29. Accenture. (2025). KION Teams with NVIDIA and Accenture to Optimize Supply Chains with AI-Powered Robots and Digital Twins. 30. Ashraf, M. et al. (2023). Strategy at the pace of technology. Accenture. https://www.accenture.com/us-en/insights/ strategy/strategy-pace-technology. 31. Accenture Research. The metrics cited are derived from insights gained through 1,800 generative AI client engagements conducted and analysed by Accenture. 32. Ibid. 33. Ibid. 34. Ibid. 35. Accenture. (2025). The Art of AI Reinvention. (Expected to be published in late Q1 FY2025). 36. Kapoor, C. (2024). Why Generative AI leaders must blend thinking, building and creating value. World Economic Forum. 37. Azagury, J. et al. (2024). Reinvention in the age of GenAI. Accenture. https://www.accenture.com/content/dam/accenture/ final/accenture-com/document-2/Accenture-reinvention-in-the-age-of-generative-AI-executive-summary.pdf. 38. Accenture Change Workforce Survey. (October-November 2023). 39. Narain, K. et al. (2024). Reinventing with a digital core. Accenture. https://www.accenture.com/content/dam/accenture/ final/accenture-com/document-2/Accenture-Digital-Core-Chapter-1.pdf#zoom=40. 40. Sallam, R. (2024). Gartner Predicts 30% of Generative AI Projects Will Be Abandoned After Proof of Concept by End of 2025. Gartner. https://www.gartner.com/en/newsroom/press-releases/2024-07-29-gartner-predicts-30-percent-of- generative-ai-projects-will-be-abandoned-after-proof-of-concept-by-end-of-2025. 41. Thexton, R. et al. (2024). Securing the digital core in the gen AI era. Accenture. https://www.accenture.com/us-en/ insights/cybersecurity/securing-digital-core?c=acn_glb_digitalcoretlleader_14214178&n=smc_1124. 42. Ibid. 43. Accenture. (2022). From AI compliance to competitive advantage. https://www.accenture.com/us-en/insights/artificial- intelligence/ai-compliance-competitive-advantage. 44. PepsiCo. (n.d.). Artificial Intelligence at PepsiCo. https://www.pepsico.com/our-stories/artificial-intelligence-at-pepsico. 45. Williams, S. (2022). What are Scope 3 carbon emissions and why do they matter?. Ricardo. https://www.fdf.org.uk/ globalassets/resources/webinars/fdfricardoscope3webinar.pdf. Transforming Consumer Industries in the Age of AI 34

Transforming Consumer Industries in the Age of AI 2025