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0 of 3 Premium Clicks used this month SUBSCRIBE Print + Online Subscriber Activation | Register x Forgot Password | Need an Account? subscribe | newsletter | deals Classifieds Jobs Autos Real Estate FEATURED » NEWS NOW Siskiyou Challenge pedals, paddles and runs in and around Ashland ... Meeting about Nevada Street bridge options Thursday evening ... Former Washington superintendent to replace Hummel ... Siskiyou Challenge pedals, paddles and runs in and around Ashland ... Meeting about Nevada Street bridge options Thursday evening ... Former Washington superintendent to replace Hummel ... OUR VIEW Our View: Silenced Siskiyou Comment DailyTidings.com Writer Posted Apr. 15, 2016 at 2:00 AM Updated Apr 15, 2016 at 3:19 PM Posted Apr. 15, 2016 at 2:00 AM Updated Apr 15, 2016 at 3:19 PM » Social News Southern Oregon University is dropping its student newspaper, The Siskiyou, after 90 years because few students are interested in studying journalism any longer. But the move is short-sighted. The Siskiyou, which dropped its print edition in 2012, is produced by a credited class that attracted only eight students this term. SOU bears some of the responsibility for that decline. The communications department stopped emphasizing journalism in 2014, instead offering areas of emphasis in communication studies, digital cinema, and social media and public engagement. We are the first to admit the newspaper industry is not what it once was. Students can hardly be blamed for looking toward more promising career paths. But as newspaper readership has declined, online voices have proliferated, and jobs are there for those with the right skills. The university's mistake is in supposing that a field of study called "social media and public engagement" need not include journalism. Social media too often consists of engagement without facts. The ability to gather information, make sense of it and communicate it clearly to readers, watchers and listeners is more important than ever. Nearly 15,000 people read articles in The Siskiyou online in February. The publication clearly fills a need for information on campus and in the wider community. If SOU wants communication graduates who know how to communicate, a solid grounding in journalism is not only advisable, it should be required. DailyTidings.com Writer Posted Apr. 15, 2016 at 2:00 AM Updated Apr 15, 2016 at 3:19 PM » Comment or view comments Reader Reaction » STAY INFORMED Email NewsLetter Sign Up Today Sign up for our newsletter and have the top headlines from your community delivered right to your inbox. Southern Oregon Directory Featured Businesses Loading... Business Name address Location, ST | website.com Find Southern Oregon Attractions Bars Restaurants Beauty Salons Entertainment Doctors Medical Specialists Contractors Education Lawn Services Lawyers Shopping Travel Tanning Used Cars Wedding Services ▼ Add your business here + Events Calendar Connect with DailyTidings.com Facebook Twitter RSS Back to top Reader Services Reader Services home Subscriptions Subscriber controls Contact us Submissions Photos Events Letters to the editor Corrections Alerts Email alerts RSS feeds Text Alerts Advertise Media Kit Home Products and services Ad rates Advertising contacts Propel Marketing Mail Tribune Daily Tidings The Nickel Shop Our Valley Blogs Mobile Site Stay Informed Email newsletter Sign Up Today Sign up for our newsletter and have the top headlines from your community delivered right to your inbox. Your privacy is important, read our privacy policy. © Copyright 2016 Local Media Group, Inc. All Rights Reserved. Privacy Policy | Terms of Service | Local Media Group Publications Original content available for non-commercial use under a Creative Commons license, except where noted. DailyTidings.com | P.O. Box 1108, Medford, OR 97501