Climate-Friendly Areas Evaluation Report

3 • How do you go to your community to share information and receive their input? What methods/channels work best for informing people about community projects? o Social media is good, working with vulnerable populations are reachable this way. o Work with organi zations that already have contacts that you can reach out to. o Social media and flyers as a combination helps reach more, but social media can be a scrolling void. o A social media specific account or event, especially in Spanish. o Medford lost its newspaper, there is TV news. • Are there any specific types of activities that work well ? o They are all important parts of the process, it ’s more about people being able to participate at all levels. o Family focused events; specially to reach the Latinx community. o Survey is tangible in terms of people doing it and being done. o Focus groups can be a way to leverage more tailored activities. Doing them in both English and Spanish. • Online or in -person? o A mixture. • (If applicable) – Translation or interpretation needed? o The Latino community in Medford is the most prominent, Spanish is very helpful. Climate Friendly Areas • From the information we have shared today, are there any questions that you have , or your community might have, about th e climate -friendly area process? o How this works in Medford? There are a lot of development hurdles here, will this process just be bogged down and forgotten? o Have areas been identified? o What even is this? o What are the possible consequences? o What is the act ual timeline? • How can we make sure we have information that is easy to understand and easy for your community to provide comments about? o The information needs to be at a level that people can understand, and highlighting how it affects people. o Well -done bilingual translation. o Climate -friendly wording may not bring people in. Finding a way to remain authentic. • What elements of this process might your community be interested in engaging around? What are some key topics of concern for your community? o The actual locations of these areas and how that will change things. o School access: how this affects my ability to get my kids to school?