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FEDERAL BUREAU OF INVESTIGATION
FREEDOM OF INFORMATION/PRIVACY ACTS SECTION
COVER SHEET
SUBJECT: NATIONAL RIFLE ASSOCIATION
92
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Memor
~ WBESTOOPYAWLABLE DATE: 4
JDI§5mZ3CZl¢5 AND hifslt AJTLAJ"
0F_ik.1.IF.Li etc $111?" Y*?@'-TITSm" ~ ~ rs"HN 1&1; .'; A
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_ This L; to auvise tie: ii; antitrust eivision by memo;
ted January 31, 1955, has requeste; ;UV¬StlcutiQn of allegec .
the captioned natter. The investi:ation requested involves 1
th sevéral well known sportsne:'s gagazines as well as contac=
coznpzmi s engages in nanufac-v;;*i.'.g rifle scopes and mounts.
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jj I£1 ". , J,@ubliSQOPS on _ .c -these products are cistributeu eza sols to the public. It Ls e
that the magazine publishers, acting in collusion Wlt the
ie 1
6515;.L7: -, Th i:vesti_ation is " ' J tne ajlugetiom that cef
acturere of rifle scopes ahc moi. have conspirec hit th-
several soortinv zegazin to control prices at w.
menu.
emtt
cut prices. Such concerted action to_hoycott
ertising of price cutting retailers would apparently constii
oletion of the Sherman Act.e refused to accept advertising of those firms which ati
se products at
.The nepertment has requesteo that we contact the
inesland their publishing canpanies:fGl1
Field and Stream, Hugh Grey, editor, published by Henry H
~ and Company, ew York City
Outdoor Life, William 5. hoe, ioitor, publisheo by Populuz
- j Science Publishing Company, New York Ci"
Hunting and Fishing, Bob Becker, Editor, published by Hunt
and Fishing'?;olisning Corporation. chi
Sports Afield, Ted Resting, Zuitor, published by The Hears
r Corporation, New York City
1-Game Harding's Magazine!, A. V. Haruing, Euitor Fur-F
- published by A. R ,'aruing Puolisning LColumbus, Ohio -14 6 I 6 3,UNITED STATES GOVERNMBNif .-:1~%%v
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§?: This is submitted for your information.
ear
.§@{ Copies of the Antitrust Division request are being prepared
and appropriate instructions will be forwarded to the field immediatel
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FEDERAL BUREAU IOF INVESTIGATION "I
4 '*gig-I::?c::c1cnIcI~Ar:u AT NEW YQRIQ l/" If P AN A A '94.};-i. . ._w»'.'_ 7 _
92§__' 192r<:rru,92c:A-r M K." i I > c REPORT__ v A 0ATlZAW:!N 1- or w M/2: ; V >.<,_:f;:;_V_~i4':-.~ ;*~"" 92'~*" 3/8/ >5 §§§5g§TéIi;i§ 3 b ":2?_ . ! I , 1 r _i:"_{. .4:' A I-yr--~-~ -~---------------- -----~~ ~-~--- --------»-~~~ ~-<-~~ - -~- - ~-- ~ '- ""~-~' -~~-~*' I
" I NARACTER DI-' CASE . I a-'
»1-'§.":I33ISTRIBUTION AND RETAIL ADVERTISING ANTITRUST II
,"~_ .~ '_'_-. '* " 5 * Cfr~f92T!~7r1 - 9292'792 win 11'r'rw~ I;'__, J. I'..'.FLIL >_»92,I92J;_ 1; ; nnu AAUI.Jl .LL] 1. I
- I_. 3-.» _. . _ _._ _ _._.__. ___.____, __...___ ._...___. . .. -- -._.._.....___....._..._.___4._ , , _ _,_ ,_,___________.._~..___.l.,_._____.___.__....__- _»- - ~---
1-
, W
' uceszs or rams; and
_o3 Bausch
git and Lomb Optical Co., Bh0V*»" I .
l* ing financial statements, asset value and quantum of ii 3 business transacted annually by this company from l9h@@§§i~ E "- I_4. through 1951 as we12as information showing the propon§io§;%k_;;y;si business in sco esuand mounts co ~red t t t "*b sin Se" »- -4;92__ p mpa I 0 0 ai u e$_
< J kransacted during those years, According to these inr . ;
»~ éividuals, scopes and mounts form a relatively small . 1' k
34* ;crtion of their total business. Price list was furnished *
;~* 5? E and L COmpan§ for scopes ans mounts as well as A1: soniitions of sale. Statistical data was obtained re-_ XxA] flectin number and dollar value of scopes and mounts" --'§KLOJ '8' ~ v,> g3, sold in IQEQ through l9§h. Bausch and Loam '" I_
I "fair trade these products.
a -.Bausch and Lomb Optical C0,, a , J
as Quup u e meeting held at National Rifle Associations
Eesdquarters; Washington, D, 0,, on A/20/E3, at which tim$- .
other manufacturers issued complaints that the American '1
_ Rifleman was relaxing its long established policy.ofT§;§ __
@* »n»,@ ting its readers from false claims in adventisingL$f"~_
_¢ claims meeting had no effect in the attitude or ,' '
-~ ormsnce by Bausch and Lomb Optical C0,, and further
' t no conclusions were reached and no actions were de
_ n as a result of this meeting to his knowl
1 .:1;"aIt::r D1-.lSlOIII,£W ' ' "' '
. .1955 -if/ '3 at-~-1 " 1 A _~I. E 5 U "-4 6
And I M -" '3 g W I E ' ' '1 "TI:.l.,_L// "°*f;, ¢_'T"M"G on no-r wan-z !N "WES! smczz
I _. - ' ' _ ~..»I ~/ I a I J
Crimzs or 1'»-us nzwoar» [email protected] Enc1s. 13Ig;>.<C1»~r O " '"i'" -~ T
- hew Yorkzt *
~ Buff O ZOO! '
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s 1;: . 13-1, k.92,Y_¢.;»¬~-~ » -" -1 -i.=f=1¢".,I,4 .1 . _. 115;: . - v '_[.--$11?;*_ ' { ~?%1;-"?' ' ' : 53 r:'»"~.13*.-5 1 -~_ - . _.. >4~?~ 1.- ; 1 -. 2? .- - ~ _ 92 ..,' _92;
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-». PK Bausch and Lomb Optica ompany, advised that the fé?
1 y ¢ amount of business transacted by his company in _§T'* 92~' scopes and mounts is relatively small as compared _v;*%
with the overall ~ 1 of business transacted rni. _J_ 1 _<. 5 __ H >,_- I. * P _, ,annually, %H5lGo¬ZVl¬W¬ at »eFCy 2x qqe.»
Jgé
Q 1 Es made available annual reports 3;_
§- _ 92r92 Y 3 92 . * o Bausc. and LOWE Lomoany for the years l9h9, 'F
_- , .1,
195-f.=. 1'-E2, 195} .q::.'E l9E?L_1. Ho stated that t'r.Ȣ- '"
L_ copies of the annual report for l9§l are not available, 5"!
M1 however, the annual report for l952 does ind_ude the ?§%
§§ financial status including the assets and the sales ff?
L; for ' year l9§l. 1
- -'. '15,
' These annual reports are being '1f
' furnished as enclosures with this report to the ;£s
Bureau, FQQQ
The total asset value of the Eausch ii;
.92 and Lamb mnany _ well as sales for aha years 19H? ?§*
tnrough are out: .§@.,§__ 3'
0- ,,_ L 4 4 _Rear Sale: ;@~ul Assets oi
~:»~
::' 1~*/as 101» ~ we§;,i_'
192a
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made available a copy
jpublication o 1e 'ausc. and Lomb Optical Compa
eiititled, "Fests About Hunting Sights" which is
léscribed as a manual of technical_and practical;'§iifQi'Z!i&'CiUOn on the'_design' and" constrqction of te
vscopic hhnting*sights_and their pefdféce andof E
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ébe best deSc?1pt1v§Zi§ration_ofQt§§5Yéfiqsgpes of rifle scqpes hnaieeunts>pr¢q;§g¢@@yq¢h¢ Bausch and Lomb Wyical Gompeyi " '**J'¢?*F"¢=#. 1.| E.- ~-» i 4 1
This manual is being forwarded-as an
enclosure with this report[to the Bureau.
Bausch end Lomb4 p Cal bUmw8~Y 4. _ " .e se of thbrelatively small amoun§:of,,}businéss transacted,by§hib;companyJin Scopes and 3 " _
<mcun$s; no-sepgpate files §re_maingined pn tge j _b0'1fi1p'e,ti-?3c'!rS. bf-{ i3he'lBa-i;§,_ch.§a§1id,l3om°Q Optical Company _Ain this ield;* He s%d§ed;thgt¢any bcrrasppndence 4
relating"to'any of the com§e%itdf$.would 5e~con§ained'in the general files and because cf the mall émont
of ccnnespondence he does not feel that a generalfile review would be feasible. 4 ~ r. .~ ' '._-. , .-- |..- '. .-' u.
11.600] Rhcdg Island iAven1;e,_;}~Jashington'.6, 1;;includea;let;er,dateqApril 7, 1953 from MERRITE A,"' zqssorw;-~Exfecf1;¢;_;ve_.§A '4 " ' e National Rifle Associa-
tion of kmericé$p neque5ti3E§hqt,he:~attend a r.';e_*3ting;{0 . . ~ 953 at-;l0:'0O' a;m..,»1_,.§,>_,_. C.,-whic
V_iMgQ§toIexplofeQ11;He92£§c;d§p%ivolved_in;6ur;gdver£i§ing--fgiicy as in,pe:*ta1i_§""bb1":eijrsreing; theipr¢w_1s_1pn;s,-9;..;_:- .4.Lth_e, several 'rai_I=_T1*a.gie ¢A§§8.f',J _ _'i'-'1-.'"',,"i.' ; ~.1
*.- ~':. ~¢ .1.7*
_i*l_ -In this file there is contaicéd a iéeteg¢; -U_' . mad.e available the files} _. Lconcernirc e ac cna Rifle Association of America, 5!
1- 1
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"3'-2;. 9:1. L92.
"' Q:
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1
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"5 ~'_',; .1
V ,.l '-:..5H,;92 $94.? :"'~;_.
: <'<.--2.-1
t, __ . 2 ..~,_.r.,ET! Er-t92;_, _--
1,»-
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1% El __
"»<§}..
1;-,_ _= * :2»--@?@
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$5
£':._;=
'0» -v ; -91, 7: .-1: ' .
/.
',..
4. ._ ...x_l' .v .~
.F; ;-.
z '1.
VF
fi. -5'." V0-20
dated Apr
accepting
but point
does not
In this I
American
mediums :
scopes, v
discussic
magazine.
4"
.¢<.- "_.n.3'- A
ctengin?
made av:
as encl<
availab
dated N
prices
still i
form lr
dealers
letter
advisepartic
years1E- u
. . r .. V _fr»~~.~/v-*~..Y':.'_ .. ;, '.":,'.f -
azsrcovvnvamu
zion to a tend the above mntif,¢. the Bausch and Lomb Comnany '
~=e contracts with its dealerb.states, "however, since the
, -= one of the principal eivwrtisin
_:oculars, rifle sights, and spotting
izitely interested in any gonnral
:5 the advertising_policies of the- - ,__4,5 2'/_$ _~.,_.':'.< .92 Q, .5,-,;_; . 92_. . _. ,,.92-.:.- - .... .4. V: ., ~ , w :v.2-.- V . .- -_.-. ' .~f- ' ' _l'-JQ} - . - § .11 "'_.' "y~1.s /I L i .'~i."§"_'92'.:4' "~, " - v n- ~~ ' ' . S "Iv kph bZ""D 2.! *
92 '..,, _, 2»;-;<C!? <1, 2 -£34,; .~§::', .1={:~.1- ~ .~~, W - /.' ~_:-
4:;..».. "'~':.V .§.U347
---1;
-._. . yr,._~:;
zz/~V
. .3 ,.-,_~ ,92-~ .... -..-,e,. ..a. 92'.u VV.. .1
.1133
>_"
.1 ---92 >.~. ..r--'
t'v,4
i@
92"H
' 0
*_-i:=b'¢-=,";»#~»é'%'=-!~;;,»:n~ ~.; . - . 1.. . . .. . . . .. -> ;4 ~- - ~ >- ~ -» * ~'-* ~ ; ~. .~,r ~.~. , ._-"V: :- ,.'.~ - - 4. ,- ~ ~_ _ . '_e_- ~ 1-, "H_.' Y -;, -,92-2 ,»,_ ~ j-:.,-~_.~."-K. ..-@- ~ V."-1»'* ' ' ! t P -. A #3 :1 92 -5' J 1 F4! P ' A Pot-2%,." £1 '_§p'§?3I '11- 5;! k:,._5A. $'f1/ M
.. >.'- _ .1 " 1 .1 __ ', - .r."':" C .~ 1. . -v.--.~. - r'". -1. < . . ._ .. J;-9»-"--" .*j;v~<,-",.,»»w'<~ ~_.;»."».- ,~ '.-*~. ~'._~>-*1. .- - --.~. --.-x.1"'- 1-~~» '-ff ~':/ -1! ~ ,-3 V-v=:;;.',~.192.1,,;_. _,,1 §_;_j..» __v 92 _-:5 1, 1,. .4. _.' _.-' H . -. . --. _ _ v _~ ,,, . ,,._ qt: ; .-_ ., <,_,.,,g1,'-1 > - - - - ~ - - ~e .-.-.» ». . - _. -. - ~-1'». 1.. , .. .~-, 4,1. 1 - ~ V. <92 _ 1. .. -,. '1'? _-1' - " " __.' ' .~.1 I -1 . _ .. _ J 1. .jg,-!_;;.,*~__ _~ _~_- :2. . 3: - > . 4 ,». 1-;';~_ ,A- _ ' . 1»-I. nib _ _ M H . 4 UL, __ U _11A. *~' 92' ' '1' v - ~ - _ 4 1 _ ~ , , .. ~ I ~. . ~ _ 4~ ..~.. 3» ' _ . . ' - .1 ' .. -'~.---.--g -1.-r - . IQ, *"r '_ .3 ,.1 ~~ 1 ii? 1 ' ""|IiA<~o1A =1-.11.1~@ww~1» 1 , . , ~ 92 4 ._ , 92- .,, ' » .'92 5 / ,: 4~.~ 1- Q a~ 1-1.5.-8* 1 1- . -v-~ '~.._/.- »,,._ .;;,;;;. ~-_:.~:,' 5:1.~.:..@; 25.3;¢;H
. 1, ' 2:» ;.:.,-1 "§.:.f};f"-.5;¢'7- , ..._.. ;4-"M»v . . . 114»~@m 1. _ f, 4 . . . W ,1-E. .~l»L., VI IN 1 '"t'- . -,3:'14»-~3'~..1 . _ I _ _ I '-s V ~t 1 .. V . ...,4~.__1,/.1 ,4-_¢J~_-;_92v,92> 4 1 Za--4I.
,.-@351 §92§f¢ _; ;-».', .L> . .- ».»:.- ~ , '. 1 ' -1 '-,.-1 ~:>':.~'. ~=':. =r> ix.. ..-V»: "2: -11.-.'- 1 __:. .1 _.- -._- - '- . *3" 1- ~ .;»£. .:-"-'*i".6 '.;:.'*§r" - 92*1 . _.y., ..' -4;.._:'» ~
.11-¢ . --A"..91: :1Q. ,2.
ii?» BU eo-200$7»%
$5,
3'. 1: é
11+..<
S».
.0¢ 7
/92 ..,_w ,
_;; 1 during those years 1
3; .' The following chart sets forth the number
p- of units, the collar value of sales of these items
id; ' SALES OF RIFLE slonws AND mounwsF%* o . FOR YEAR1$ i§E§fT§FbEH;I§EA.134
ci-
92 .
1___
;.K ' ¢R1FLE1sIsHTs 1,.,'
7
1
1~:>c=o HT
F.'.92,'!*I.' f~r4w'f7~,-1-< . .'1., ~,1 4. .
~~
3392 Year
l95h
1953
1952
1951
1950
19h?Units
l7h7
2162
3095
3672
329AAmount
8,302.70Units
6
8
7
10:-
¢ '-1 Y .i
hh3.11
1Bu,e73.2o!_..
168,039.71
l67§2é7.9@I
1
924 ~92-1MOUNTS
" 7 . DOMESTICEXPORT , ;|
AmOUnt 1 Units
si,1a;,1o 1 .8
11,111.92 '9»
he,152.e@ s . 1% 6 '461aYear
195R
1953» s
19h?
3733
30h?3
1 1'1.
.1952K»,',,_-1', i . _ .'4 '.92.¢ '
A: #.. .. ,.! .§1:<~'4-.1»:.-=.-.'r H. _§_~_» -.. .',;_;'<;. ; .,_ _'__-
""=;_%';<'r>.-1'-*-:,_ §._ ,_4 1 .! I ~. ~_ .. .~ '? , *71"»T=:*i'.Y'~ 97>we '1? --». an . '-"E ' -921§¥:i-1'-'.v/~ f"-'3--~ - 't_;v5"".i ""' "v'~'~»." v 1'1" "'- I -.» - '..'5"? 1-"=~»!é{§. .1/J1.-='-,..»; * I 5* " ' '21 1,rvO
.-I120 am t
325.00
M37;o0
Elk
M95
165.36
S
Amount
$35159
"-92' . ~I» »
1!1
I12;
~' 9
_/' .1I1
.1,1..
1
3>,.
4.
*1
»c.. -2
.. .> *4
;
-1&1. L hr,-1r'~?J~.
. '{3.'*'
wwwn.w¢%
.1 .-.
, '-792_§_£ 2;. V. '*.'~Y-.- --
7"? * Q .~=D; ;. ~ Z~ Q - - }:. . ,3 ...5151
~?v%§g;,5
'§
* u92
- F v-.., 3g .§ 92 . .- _ . 92_ 92. . 4'1'-Jr-§::'~,{{ Q V .
" L '
. .. :1.-.92..-" _,,ee2eee= .ms - -in-.'~>"Y~. 2 -=.. 92 -*.92$vv'*'-A;-1.»-';~;; V -4-.v ?>" .'i~ ~. ?.>4~.-1ii * ~..,. -. ..
£i¥5i~
' .
. . ~41 A-x'~~?v 1:" '-
13>;-e - §'
=».i¢:.,=' .§'LE." '1 .Y'4§'-'?"§y_"_'_
3- 1» I;
.,4§fg,'; I.' 92-.g_;_;___ T
55:5 ,1,s>5A§JK"" 1. .~ < ..'... "1'». _,>.__92 _ -..1 11:. -. 'I"? O UNT S
Cont 7 d
-;_'. 92,,- .0:-'1 --.'*92. i'X._,Q- LC
Yea- ,_
" ~./92..-. ,4/7,/A__,._._ .__92_.__
TCL§' > ..,,92.
- /
. - =~+ FFICLUDES mo:-2 RIFLea '
: Y1 F3b:'92l8.Iy 15!
, ' _ Bausch and Lo:nb'Opti¢9_1Amount -
1u2,se
/ 92 ,_ ,-.-'._ ?N »-_Q.,921,92r._ ,, ,__
"~ 0 1/
E SIC-HTS' 2'. ._.5* '9292~ ~v '~* - ma-- 4--V ,» e; - .; "~"r'r.'¢v,wr_;~-_- 1-,; =e--e= .,-_ e <-v-.-r~r»r_,-.-I _,~, _ - Dq ..~e§@ug,,¢¢11»@¢-; p f%Jwm5%WQF$Wrm 7TPm c,H@@
._ _~-_ "1" '
,,,K
~<§ ._.-44'... . _ _ " ,' -.' i ,.- ' ' Q14-,. ., v. .1 -!; .~,v ~._. .' 4 *4 ~ ; .,, ._"_ w. - .1 4',-1 - _-., ~92 ~- i Y . ~ -.1-,5 - , .3; , .-' ~ ' 32,-'92" <-',_= £'7-:f;1;""v;':§:Y;1~- 92 K
EXPORTS
Units
»9
-~
V. ,3 ____:
@-/.'_../J
ompanAme urlt
391;25
-.._.~
-.92- _< _.._ _._3,,-~ V 1 ,- ; I s92;4 <21 4 .' 11.. . ~|"..~
y; Q VM _r.e_».-as invited by General EDSOI~I'17o"'a' mee1:1n' 1~;*e1d
' .. 1 I .,< _ g Aué national Rifle Association Headquarters in 3Washington, -D c on A 11 2 - - ~ Lf A ,. ,~ - PI O, l953._ He stated. the '_rom his iiles he recalls that he received a letter U>~
Director
- inviting- cued APr'.g% Zénlzziafroxix General EDSON, Executivele cone Rifle Association of America,_ him uO the meeting to explore all the factgrg.~ -l}'lf¢_;§.fed
Rifl¬Hén_in the advertisins Policies Q1" the N ti 1as it pertains to the enforcing and §rQ§§§10ns Of the Fair Trade Acts He sta* d t1,1 #4.. _ ,_-... _~- . , ce nat he accepted thew§§;;?§§§§;*v;;1i§§1}al§ ff Banach ;_a_n,<1 Lombf Opticla-1 Companyvi 3?. 4.-~_ 7-, - "=».'=_ I{:,}!.';2r'. "$1755 .
11
~
_-n. . ._;. -.'-1'?-. ._ , rt - ___;, -_ p . . -. .. 11, , HA] n, ,g~c _"' - .';.-;;~- '7 - ~- ;F" 1-» ; V.-a->5-e~+.. ,1 ."92-$1;-.-~ $1. *1. ,_ -92_ ._ . ~. . _ a, .-' xv.--. I..< -.- _,< - .. .' '..." -a".",|92 - - < ~;.."1-'_92_ ;-. ,
,2 _92 "92_ ._ ._, .92 V _,l__. _ ... w, . __ ~,..
".4 I
r
v
4
»s»
AA'4
.
-.4 '
_ ';§
/L'|_. cl1-.". I
.7~ .,§-3.- Y " .4-I0'39," 92-1'1:. 9 ,*
I'M J3Y .Z -.-.331.' I4 K» ~ .~3.$'
»:-<11 Q '7.--1-¢"<. : ~~ - a_'.~:'~»~.=__ 3., -.~.<_i_~" -'-'
'~ ;.~ ~. -17 .'... . . . /~.~._-.17! > u.-4. ;l . §r_f%1-1' . 'en: .- "=»1~:~ '2'. $1 ;->5-1*
53; ~{§F§'§$§IE3;" L_ _ 9'§EfT'L;-I-
1- ~ >5» >-¢:~t=_@-'»1'"-;:J .<~_&~r4! -'.=. =-_ . 4. 41..../,_»__.
> 92' 0
~'~ ~ - _".;_.-3.3»? '_;,_~-, ..-L 95:! 92':_._:vI';'92'_!T ,92_'l '..> -.-;;¢j-f,<_ , e , __ L w "5 ~"' " !> " r 4¢1- '1 " -51_,;~,¢ t we .. ' _ . , A;_ _ _ . .j-f--¥_ 4.1: ww-'_4r,,1 " 4,;-7'x_ '4-< x .-I-5'. .- _ e-£33-4_ v» » M . ._ -, . . _|l:A§1 ; _ 5 _, . I T LJ>§' -._ __' LI} v, _ "¬.§ <-92» - I ,>- ,» 1,§4,v~_ ,,.g_ ,~~' _ _.~4,-§~-'.-M,'. '.":. _ . ~.f1_ 92
-'§,_-'.¢5,;"$'.-".'3'J ,..-< §,_ 4 7' _ *3~ :' U ', -T. ' ' ' . ' "is-,6-r",~_i:;':'»;"" I. in; - »_-I >31-' y'~_'- . _ ' '5-
5? "f1!_f,r<_]-_ V -./. " -- =:~rf_' Y.' . 1 ;. ,.~_-L ..4-'14.;-,~,! ,-925'c--- ' -.4 <- =-'. t '¢~--I ' '_:iv , -'.,92.»92 - -.-3 0., 1»ea 92 ». . ;§j_,y; 1? ya? Qtg<'» :5». ' - if, "F K -'3" ~Y.»>.'x -,' J" -9-;
,.GP!-'. . '->92 '1 » './
;92,~ -- .
,~'.1;
are -- »_ <:1 ~u ~v~;+q- '~; .
,.
92 _, "-' .»A92"» ~ .'~ 3"1?i:1n Kl
en_3h cT?oPod H
ado prices,
entered comnlai
laxing its long
readers from fal
Ee recalls that
Rifle éssociatio
to ' ck all ads
eoo were with
up the W, R,of the J. R. Weaver lov~~
lcnxmi shoulqf nof; a¢c{y~L 1
avor products ei less the
Ho stated then: 13719 Ot?17? Ir:
nts that the Amerisnm Hf7l
existing policy of prose:
se claims in advertising and Lnu ii
Gen. EDSON pointed out thet tie Na:
n people could no:.possihly undcrta
to make Sure that the prof, felt t
K is aivvril
.__= r. -.'.-.r ~ ,. .,.Q3
T1?
L1 A , A _./__4_- ,u..
"~ i .- é
~;- ice
in tne Fair Trade contracts
Weaver Company to enforce Ch
Mitt tbr injvfdvv deal
nor mend inai awj Ydli £13
rd of havi. zaken immediate ectlcn
received zrom readers concerning -
the types of dishonest advertising. the
to the best of his knowledge no conclusions we
ed and no actions were decided upon. He state
2 the best of 1' "n wl dz» tS
and it
e' . _:.,1.>9 ,. , -~*',' . -.5 ;
Ens otvyrv P2-92. _ O; .1, .4,92: »7
.~-4 ~.. .C. Eiui
good
compl
and o
4.. ;.v1.9. u" Q5»
/J-->on any
7also c
state_ l'2», .53.4..;92
". 1
reach
that
excep
make
best
concl
e res
ca? wdual advertisers a chance
ts. He added that_to the
meeting resulted in no
t a kind was taken as
stated that he c
tfll-3 El!/,u... ng had no effect
ce of the Eausch and Lomb/ ix
92. 92,_<"92*0 Q15 K
t it gave the indivi
known their complain
of his knowledge the
usions and no actio
ult of this meeting
ith certainty that
the attitude or periorman
Tomrany.
Q state} cm: :0 -me best of his1
. O
1
92K~, 5
1..
BESTCBPYAVAILABIE
ti 321'. :*R..Z"
_ v Y V 92 < .';. 11-r=,: ., II'» ";»
_..,_, ,, ,» ..1
-4
for deaver
contracts
. I "."§'
0 6 ,0, no hing was accomplishei"xvii--_,_. I 1§,,. >;v-.14 _A ..." . "_j _».'_';.,4~, __ .y
' I,.., 4~ _/ 31,. -;F;:.
' ..§*;. ~,;.1._;_. Yrag
£$%-- "y..,,v
fie:
5%
.,n11¢": 1'._e.-
eta
V", =:'/II-F : .1 Tl;
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sin;v-<'_;~é."'-.2
xlraf
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1 O17 :1.'_ :_'.r,"
ks .'-1! . n.,m i,.<,.4F@u2 ¬é~99: Z3-$;d§H¢&
L, ,;~nné$
" J3; IH88
' "1 3; '6.- *r¢":?*EI
v
. _ _ ~-».-ii: 1811115
.- .-,-.4. -~- ;<'-. _92~ ~
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.' YR _
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5' 4911. ,__4».92~_ ._., -.;~
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:;see
x<..,_, .;=:~~ -
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1 _5
.11-
,_ . 9292
I
x
>
y A
»"
ax K ,-.92
92, J
X .2P
$
. 'e
.5 ' " 1v-Q /~' W _ _~ .= .,. ,__1_"92_»_._, 7. My?
r .14-j. 4- _ L »3;.<.,_ ~-~ - Ti; _a-1; yr -~ -F __: _K 1; 1-..~r;=~ -~...a -1. e
-' .92
new so-zoo
g_m*1Sl6.3 out].et.s. a1so pointr-1 ~;;-..c the: .~~.ue2*icen R~'_f1e:~.1an is 1?.-e=best source on
;cadvertlsing by a manufacture? cf scopes and mounzs I
,, -/and for this reason he does'noT- Yhihk it wouli E9
K i-; »pfobable that any manufacturer wvuli refuse or bre;to-.-refuse -to_~adver'.tiso in this pub11'<§e;n1on., He 3:5::_ ..
L_ethgg>thig3w§§1d,qlsoybe_true~to a-lesserVdegree_in
all outdoor't§pe publications ad~8ddéd he Enews of
no threats by manufacturers to withhold eeyegtising
:':";».~.: any magazine because of retail pricea§;.;'qg3q/gqe _
§ ;",q"»'¢s and mounts in theiroail advorti'seme't'B
i CL neriodicelz. FYQ aided that except LOT the incide
V theft occ1;::"ei on ..§r;"i1 79;, 19573, be knows of no
ycomnlaints or objections made by erg of he five
ménufacturers or by any distributor to a mageliu
* because that magazine was carrying retail advertise-
ments which offered to sell scopes and mounts at
cut prices. ,
stated that because of the ~
t. ~ - '7 ~'0:" no co."1tI*ac1ts or uncierstaiidings. between aI_1YL°.f '
the five manufacturers and distributorr or Pevailers
of scopes and mounts which relate to: V
e! Division of sales ccr;*ito:~J.es.
I Price fixing or resale Tl5~@1>
maintenance.
A. !
id!Exclusive dealer ships .
Other 1~egul'a1:'ions of business '
activities __conduc1:ed by inoepende_p,t__,»resellers;-v*" ' ' 92; , .
9te.ted that he is n@t"1'n'*i~-=*
_._:92,»._;., ~*__,__ .v_;_ ... L . .1., . ,, , _ , _J n _ ~ -' , 1 A » _ _ - I I .~ ' _ '. ~ I '. -3-' .- 7.2 »--'::. _ ~73/.1; --.. 2»; -_ -_ -_-=-_ -._ .-_ ,:; M-v: . ,~ »,1 _. ;,_7_ ..,§'_.§ f,_;;§7;:_.;§.h3,1:tf.;;~:, 7 1.-.___,_i_~:_- __ 92. ,- . A ..-r'L
D .l_
ziilthlv comnetitive field he -knows of the existence.~g.*92'.J1.»1';,- - T. - _" '-+i'i"":?1§":Y:'5'.'§;'4<;{ .-'3:'T-<f;'"h92Q¬Ji== -> ': ~.~,,.,,;.'J,,,~ _ » 7: - - _ . . , _9292'4_92I">u_ wsI-- n ~--.,v _-1 ':'.=4:i921§',*»* ' » 5-E-;. 111$-z7*5:é¢L1z%v%§-'== +i;._ < .- -....-' ,_.~- , .- ',~_-_,; _-_;'>.- 1.5-»<_';z_ _~,f._,,4J;-,,-. --p,-,4<. !_~ , > ~ ,-- _.;-_~ ..-$,.;,q.1.».~.» , -V; ___.;-;.~ 92.'-.,,. w.. __ 1'.~ -.; .
. V 4_ - - ~r * ~ "v1¬ ~ 4 .,w- m '1 ~ »921
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" .:92'..-.1
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: -' .£.v-." '.". "Sf ' .
g.. =;;*:.*'*-" -~92. ~%§§§§"%:§I
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f:
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cossessioh or does he know of any documents relatingor referring to scopes and mounts which discloserefusals by any of the five manufacturers to sellor deliver their products upon order of any distributoror the discontinuance of supplies to distributors orresale outlets or the reinstatement of retail outlets
subsequent to termination of distributorships.
; stated that he knows of no general
'un§ers$3nd ngs e ween magazine puhl' iant munihnturers that o oarticul
r92A "
- on MaI?¢h 3, 1955,
ailable a memorandum pre
him concerning his reco av
to
hel
in
* isenclosure, ' '
and are be
ExhibitI
I Annual r
ano Lomb
l9u9
ExhibitII Annual r
and Lomb
I950
Annuel TendiLomb
1952QExhibit III..
tho form of boysont wus:ein* nursu
ectioni at the National Rifle Association Headquarters 'Washington, D; 0., on April 20, l953. This memordated February 22, l9§5 and is being forwarded asishers
ar course
Ca? :1} th
The following exhibits were obtaineding forwarded with this report as enclosures:
eport of
Optical
eport of
OpticalI1
eport ofor publishers
of action in
regard to
cut rate.advertising of rifle scopes u.vmuos.
the Bausch
Company,
the Bausch
oompany,
the Bausch ~ F1}
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Exhibit K
E. Q12 no
Annual report of th
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1951;
A manual of technicpractical information on the
construo
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CHARACTER Or CASE
mnIrwwBc%¢ml 5_ zvertised rifle scopes and mounts
_n ne AM¬IlC& hikieman from about1951 t0 5PTil, 1953 at cut razs
aosut April, 15>} by latgf in :~363- June, 1953 advertising rejeI 8 I :1 I " I 0* ' " . ' _; - 92 -a "n *%S M 3 lnp%CQuidLr?J?vUlo? 1o{ reason tnat @agaz_ne c;a not 19911~~*~~ ~35 H8 En b¢SJ lDv&T8SuS or sportsmen. En Mar IQ»° k Z&=;ur 1
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~" sale :1f¢e 5C0yeS and mcun s a ass "nan
continued advertising in American Rifle-
ull prices but discontinued as business
lscontinued ennirely the hanoling of th
_..er uy manu-Lfr1I"o=.1gh CICt., 93 '.;51__~qg _|_
cecllned to point where they d
products. No knowledge any col
lective nctisn in 7
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BEST COPY AVAILABLE
Igmerican advertiseme 1'= ..
manufacturers.
J. Weaver Company 0 6-we an 1-
Era.-zcisco, Califqrnia, w§1J_~_¢h ¬?nJA°lneY
for sale at 1.8551-1'1a11 -P35-$.95: 5t"?t9d.~ 3
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Rifleman"<§ice>
apparently due t
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the "Hifleman"
not in the bes
or shooting in
that offer
retail pri
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states the aus
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e through regular r
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rs and the National
otherwise contrary to the bes
the Association, and shooting
I believe that the American
accept my advertising because
cation by large manfacturers
mounts. However, Ikm unable
evicence." Iinterviewed at Springfield, Illinois, on 5- i
statement obtained in which he advised he l,
to have gdvertising_inssrted in The American "-
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with one exception which was -
5evereL pertir=~ items of
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were refuses eosuse they were,f;>
the National Hifle Associetion,;;__
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T-;.'='~.1.».. ,5111-" '3-:3'.;5»*~f~a -1 _ »
Eiqi; _= -a-e oetrimental to the orderly'morement of such
-Q ._,~-v _ .
Z-flri.
.§- _.-§>2;.~. ,J5. C ' ~"In June, 1950 I received a letter from Mr, F. A.
Moultcn of The American Hifleman stating that they
would no longer accept advertising from me_inasmuch as
they had received information from reliable sources
that I was operating s number of supply businesses
under the names of several different individuals and
firms, The letter stated further that we dc not fe
that it is in the best interests of the Association
its members for us to continue to accept advertising
for the Rifleman from anyone who consistently operates
under a number of aliases. -el
and
r several letters back and Qorth I managed to
apparently to the satisiaction-of the American
, that I ha¢<fromYtimeto time used ether names
eases in carrying on my business but that"Afte
explain,
I Eiflemen
Q and addr
I, -practically all my advertisin ii ne American Hiflemar
,;;;$¢: had been under the name oi as that was
{ff*" the name I wantez to build , '. V
' . :: »~~ in zeptember, 19:0 I received a letter from Er, L,
_ ?. Lucas, Business Manager, National Rifle Association
r ; of America, in which he advised the American Hifleman'
would again accept.my advertising, begihning~with the
Q Xctember, l9>9 issue rovided *1 ifd advertiseonly
Q unoer the name cl and
that I would rem ,_ ._a», WL1 0 my se lng practices
I in order to meet requirements of Fair Trade Laws.
L" Things went along smoothly from that point until
. May, 1953 when the American Rifleman again refused *1
accept my advertising stating: The advertisement ou:~
lined in your letter of April 30th is not in the best
interests of the National Rifle Association, or shooting
in*geheral.92' u
92
K
¢
a
92 92-~ /n
"When I askec for more specific_details;as to why
._my adeertising was unscceptableito the magazine I re-
> lceivec another letter from Mr, F. A. Moulton of the 'fAneri9an'Hifleman in which~he_state¢;*j'
3,3» _,;§§"§S"to the_reasons for our_1etter to you#of~May"" bib, it-is"our feeling that offerings of shooting
Fquipment at less than_esta6lished retail prices»~,-1 *' >
~
I
_ 15:! ;- - " .
,§@%;Qp _J_nerchandise through regularjretail channels, are;-»;- '1 »; '., , ~ . ~.; -- - » '
. . as > I!-l 5 Rig§4g%;e5§%i- ' ..-,f¢.:r.-~.2'T-
'3%.weQ£mawéa
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-ne..92-4' ".:"~'-. _ ' '__;_,_. . 1- ,_ ..92 -,-Q _92Wharf >~=* b'~"i/-4 xv. ..
*a cisturcing factor in the1- ships between esteclished' le Association
the best interest
ion, and shootingNational
contrary
_
the AssocBi?
to
' 1-lav
:1 . 0I tnereei
The American
Fnp - v_J~'ti- eAce,t1on
part of someonI91"
Hi?
whisent in several
leman but they werech apparently_was an b te On F '92A
J.
S GT7.
2'15r_ _ V_ K ...._,»' ...._,..~>., ' V. _- . ' ,_...'.-
iii : g Q
BEST cow AVAILABLE
encly relation-
ibutors and the
are otherwise
o objective of
§e:eral_'in
ta %¬ pieces in
all returned, wi
0versi"ht on the 0 '. lay 3, 195M I received anot'e
_.. ._.92.:,_!,v.__' -
~ 7 5;--
23§;;V¢P:L3bmeCtS
at less tnan estab
always be running
as outline: in Tou
to adver*i= ~ ~ U
"*The
.tc reach
"since it
..toasiasts-who might
fore,
any
omer1
mounts, There
my advertisinc' .potential oust
_ -off from cont
_ a considerable
been unable to
cc- ' -53%. ihiS hasI .ih_____
' "I believe '
.to.notacce"tL5. - Phat the
advertiWnlpublication by largencwever, If we continue'3' 'v < . ~. , -, __to oer csrrent ¢53£;s_ s,
l
'7.~
Y1
t-_e in cnis magazine
American hifleman' w
potential customers fhas the widest circul
oe in the
when the m
longer, a g
s, possibly
act with me, As
number of
5:11
caus
fL- C .'F1;§ bl p
in h
ishec
nto s
lettpeci
Ier ,
since
as the
or my
ation
market
£1 I1 C. 'w'llcy cf not acce
Riflemen cfferi
retail prices we
el -1
L nave not
':,_~".Z*':-c I-v»--" 92.~U¢~ --u92; 92';.L1,1S
reat percenta~~
as much as Go», were
a result I have
scopes >
nich are rapialy
ea me consicerable fine
-:1American it. - n rletter irom Mr, Houlton in which be reiterated theof rot accepting advertisinless than established retai _ - .U_.q@Ced_§rom this letter: " poliofrom anyone who sold at °
prices. A paraarc %15
> ¢' ~ ."-r":;~ vJ.../---»"1"=;'~l.'a.. f3XC¬
.__"..-
_ut_.
ngv92-_.;n
scones
shall
see such
been able_ C ILJJIS 1 <':3.I'_-
EHQR ,
iceal medium °
scopes and mcuntg
among the gun en-_-92clv -1 Q...» "~ 92< Q_.»~.;OI
" to take
_n ,5'5 LL. .71]
bee:
s whi
oeccm-~ t- . 92-/. 7- ---1.»; xi-CL4_n g.
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=ne:
.;'.~"'.~f
1 3,2 2.-.;=,- 4-Z a1v-. J7.-»-_m4- '. £.,
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.&
1 .~:_;3;-92
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~.-2?
, W _,
"s
t
objections filed by the U. H. Weaver Company- 1; -- ~>. ~ ." - ._ »- v. ;-_;'> __~';'j 1 , I .». ~ I >;_ _. vi-.1, ~__, ~ __ .. ,~_»:._--,;,,92:a» V 1 - 4-, .- _ -, . .~ ->__ - . _ _ __ . 1. ._;.-~ "1. - - .- -P ~;»v:¢__1,.;~.,_ < ¢- ' -~ * ~ t.=ee@a¥
, J: __
. .51 »<
3%aU _ @_.;, ~ i J be BESTCOPYALI/51153;;
aj "list prices. I have every reason to believe the
with the
.'American Rifleman' ere the prime factors in the
decision of the magazine not to accept my advertising
of Decatur, I
substance that
weaver Company;= il had*been-cut
list price, "I? __4 -_ ,
@;i of the Morehouse and Wells firm;; - .vi';f¢; he had been instructeo oy the
1 I ,-92' 'ix v/. .* ,1-], S-. ' 92. l _ . -92»-~ _ _.._ .. » > . ~ - 92V.92 '»
1-T= '.'-;_ .-""" " '.'?' i " " ' ~ - '~
; _
92
I
..- y;~;___ _ .
~ ,-Special Age.
' c*_-_-:.~92 '._.,c..92
J §!£J¢'v_L.Q_.L I15 1'1'
5. f.the Springfield gi1§ ¢5;§5@; _ W _
{._usinees_of Eujlng anaQsq11i ng scopes and ' '
;,eome time in 1- abnident . -/He '"explai1néE11»'."t1i'Za;t
- Kw * f ' L
A rJ__,- _*;.92;., A "7 .. ??%Q¢nl*?~.¢iP§¢§¢Q¢$he;H@»R@1We&v¢r Cvmpany, Elnen he received'theEpriqe list he noted that theunit_for three scopes was less than the price for~ ** * Pb@'PPi0@ Per'unit'fo; en opder of eighteen scope.- __92 -~,- 1 .=1- " » ,-_'e , 1 1
.>~. 4
1 'F.ni§,.:392-w..
8
e~~+ » -2. .~'>'.*_ , Q.3!-A ,.._ .1 _»¢, i¢g»p5ofit, through;thegckggsifiediaavertisingiseeti
' r
v >
,' % - 1; idea w¢£k@@;zm£. -- ? ~@~ t£1?iI1§¢xPiQ]§§$i*iDe$mti_Z1'§¬,&'§i ff1§f'ff§t§:5.;,e'eb1e to isYéi~1-£111; ighieen;ecopesqwbichihéuobtaibed from the Weaver
. '_:_- _._.j" 1 Q
'2
92~.'>/.-: = J ex. -gs had advertised. §e}$¬§e£oréj'6rdéfed n r§=Be
__:, 1-? J :">__-ut
r.-_'.c_._
c. >5!-92;.*$ ;»I._4 . t:=.in§f%°§§?§?¢¬iY6¢Q¢2d§§§Tf§§§@o%ejscopeslthahthel _
»_ e 1 i. i _ ._ 7 . . 7 » . P 2 .:~ii*¢i<.».;i,":m?1nch.@_-B @* QX¢§§.$-,-.¢rd8rs- and 1,-;a 'e:=1.l1¥;adventised'-"t'tHeB,l%.;;-and~;-.oY5l§1$$ "igi-1-ii;,- .. . .;, ~l92~ ,;.. e-'1» , ' 1,, _ V .,_:.B.__5:_ J h IQ _ _ "__t._: _:_ _ .. ,1, 5 » 1 ,fr_'. _' _ . _,_i_.___,925_ _;1-mj; .4, "4:k JV; . -iv; , .~vneexéii;","w%:wH;u*?3Pi@*£*"*f¢~P»1¥£*3Y1"?£?U1ff.- »@f" ii .§ %" @1*"*=1-> ~»' :.~~ ' N 1., Lb . __ _ __ _ :__._'| r . .-_~ -~~' - " - »: I ' _;~ , . i» _ ~ ~ ~ e - -any more. I P¬C8l1 8 conversation I had in approximately1951 with an official of the Horehousc ana Nelle company
ilinois in which this official stated in
W,_R,
not to sell me any more weaverlscopes as
ting the price below the establishedi
cannot recall the name of this official
.- _¢,-';'< ' . ' / v i 92 ' '
'"I have'§eed theiébove statement consisting of
. . page and three other pages and it is true.
"j= e.~1 Th? original oi this statement is being fetained in"
...»mattez=. - ~
'iirivoIved. in tn'e"me§i1"order
_._ by i
hev_cnted e scope -or his;own_rifiejand sent an inquiry oria 92 h~ i - ;_ .- .> ' ~ ., .
.Paso; Texas. "
price tee
one; that
s was even,eesi; e therefore conceived the i ' ~ g eighteen"
°°l?wi¢h the 4 e°#@sb»tt=*ie'1-weed,Phet *-*<>tut1@1e PP¢b,&bilY. °¥T"=*?.¢."¢:-?°°P@§=.;?1%§?3*?=!.¢.%F¥¬*F-.F- cw new-so Qt, ipPo.bab1§te;@,m= ~
on CSQ"5m?Ti¢% -_'1iamanv;v:Tii¬u*wQ@ >L~;*7{=1'~¥;~i""_/1 »&} »@" "
evenjbetter»~of .c1;';e;_.~_§j_ _'
Gemphemlnd,
8. 1.?e1i*~=él<1£n':*¬ 1'. ; 1 1'I .31» jj;
_,'..'-.:'A"
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Tee»
'.:/-:5./-~
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r» _~L ;Q.->7 ' -.1. .,,.,..,_ _- 7. 111:. It-1:.-tr»;--~
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FBI, springfield, Illinoisfe
?.*,I.Springfield,Illinci5E§§
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gher
orde
"use
scope;-»~.-.,: -nvA¢~4J- .~
; he w
K math
>
g was
4 171113
refu
:92 diff
9..
Vcoul
Howe
lett
effehe point
fh8.l':
'he h! l i
_ 92-
,.~ . l . ~ _ 92 "rv?~'%7'-' ?~?ivwr=¢"~l 'i ""?"»-"o , :V"F*{e. -;*:"~.; - » ~.'<92--'~~T/r V '9: ; ~.<J""v' V *'_ U!_J _ ,.-_. 1 . , 92_ VV V , 1,, 4 _92 -~ . ' * .,~ 4 92 c __ 92 t ! , 1 - ~ 1,_ _ _ _ V. .,. ,, < .. - . ~."=_ .5; -' ':§',!. {-:_~._,.-_'V' 4 ' ' '».>.,:_v,. '< Vm ~ V7 -- "- _ '. ' V , ' - V ', _ ; < _-. "I.~»~' iv
where he was regularly running an ad every month
ne "Rifleman" until the difficulties arose outlined in
above statement.
said he realized that if he advertised scopes
brand new and at less than the established retail prices
menufaiturers would soon refuse to sell tc aim any more,- _ ,_ ~ 1| V. ,_ __ . - _ - V r _j; _.--.3:-'<;;{:;=;_'>-_>' we92 , *4 L .17 V I 5. _ ~ , >. V 'V,- '_ _. $1,. -' -' !r."f_f X71 _' ' " I ' 1. » '- ~ .-'.";~.'f1% 4V. - - -92--..-.92>>,,_ 1-,." 1» '. 5'13-- I.- 12%; ,-_; '4
»I~ $5.: - "E Qt: $5
Ede? /.-i ~.
L ~;', i};}.%;__92,3§'»,ti .-92.s;=5.-}n¢.u_'Q2-is
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Exhibit
umber
lA
2
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2;AA
4
I
92
A
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92F9
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- ¢. '92' 0
>
Con? of "Ad for Jul
92~."92:I_cl: t.u'~r?. refused
Tive '-=r7»" mi
from
"In rep y .. you-
In this letter
use of "aliases
"Ad for August, l
m&n'" publication
[[92f4r_v92 o'v.»~.. ¥92Y.924-11-»
of
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we recentlv
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encourage
raised in
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fro
"Thi
K your let
offers further explanation as to'his950 issue of The Americ
--- " HLliU ;ssocletltu uic dated July e, leso,
begii . Q . L 1 has passed along to
friendly letter of JUDE 2?th as it involve
policy.... In +" letter additional-_,. .~_92 ,~. .,. we-».. ,.,:*"="""'**'-. ;»,. . =r"*""¢¢~. 71::-'.~<-:;1-:-~rr~..=v.-":_~w"'-'*-~_ .' ---.-='~~»: V: -zq- -I,_ 92- '..92.~.-' Y. » : -, .~ .' . ' . i - .- :. Y . . '1 .~ ' . - - .' ~ ' Zhj "-.=_,_92~_:._1- J .-~; 92 _v.-_,»~- , ;- ~- - - ~ 92 1 H _ _ P7 rI H ~.. _ --. ._,U s-.' - ; '.:.;v.;""2_,l Q_ .'_' _~ 1 v _ ' 1'-?,iY_. .. _= _.- _ --:1.-R. $ ® 1.» §'.:~,,»'~A Q
Descrintion
Y, 1550 - The
by the maraxine,~ .-~ -.. »- ;.~1' ~92 Hmclop tileman
A-r1 letter to Mr. ?"IF.cjL? A, §.CIfL'IL-
dated June 29, 1950, beginnin
ettcr of June 2, 1 wish to say...
offerelexplanation as to his
arrying on his business.-H
-L
$15. ..~
of which was refused,
nm8PlC&
which
me your
3 a matter
explanation
as to why he used "aliases"
the operation oi is business.
_/H . .1%. ~92-~ T- ' "H from "The American Rifleman" to r§ dated Jul" 31, 1950, which begins: A nough interestinge and
...." This letter
erning "the questions
letter to you of the 6th".
n letter to Er WELD A,
, 195v, MCULTuN3._'- -;.~*»,.~..
. $15 . 13,
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states in sub that further advertlslahcented ffgm since he had agreed t. _ N , Hea portion of h -iI1.~;,_P1"B°ti°eS 111 OP
requirements of l~"a:I.r- Tracie laws.
one "G ' *~ letter to Mr. FRED A-from aateal Zitiril 30'; 1952 and -wY}i9h ' * .~ '1 .Abegin ; u&C_ e smy ad f'or~_.J1_1ne,wl952...--_-'7 _
"1i;dd for June,$1952;@116"-?@¢1?i.§>1i5"?3 i"£'ié*l935"ialuéié iscon'§ideré£i' aé*'a'typical "e'21aIT1P3-*2 °fT V1 tYP§ of ff?vertisement acceptable to the Amarin R1
Postal care. dated Way 5, J,'~L¬? sizoerirlzv azm<=*;Jt.=..:xe 0; vi
this ad F3 crie ¬_92L¬l_am92>:.92 .
C:1e.page hzmdwr-itten letter _i'1"0" t?Mr-. FRED A. 192'lOULIOZ¢lda&_sd March = />1 ~i"1l° begins»
11 'Attached is my, ad for May» '1953~~' n .
"Ad for May; 1952m$The~Ame:iqah,§if%em##"~congidorsd _3.n0't/7b.9>I."t?'%iCE.1_:9'-?§*'gF-Le of 1799ac: ';1O¢,cptab18 to-the Rifleman .
Postal card dated_April 3, 1953 Bhwins 11¢
this ad by the "Rlfleman .
Q1-13 V ' ' " letter to Mr. -.
ffcm dated Ap:"".. ~
"At'tacr~.eo 1; _y Q1 J1lI1~9,"_,this is the »{ordA Refused . ' /-»; -1/4!H ' '010 NT].
Ai§?fo§~' Jlznfe, 1953, :ifThé Americe£n":;'.&¢I.'_Qss :thié:~4_1s1-1the:.wdI*d'.>??~RefusIed¥§ - I . a_ _ L , . - . . v,.~_ __-1, _-_» -34; _,. _'_,. -.~._ - .- . '. ». -1<- 1 -. .
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reiterate
6 I ' The
Q25 Pagg
Amerlcan
"I Ii IY "/1"
92
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U26 pay
. man tg
begins:
of July 2
" r~:.
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Q advertise
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17
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-92M we-Ch begins: "Your letter Cr
handwritten la » m Q ArmV _., Rifleman" fro?V lQ5° w *cH h -- . n~ iated *ul K11 ¢ ._ -, ~6g1nS . IJIIIC O V A. Mb lg, -a";nQ192:y1-E; r -.~§lQ.8O, f
;oscaL.card
-n 1.116 W. th G-~gne-q_] 4:4. . ~~ SO.'s - indlcatln¬ fhat zhe agcegta letter-toants for the rAFer A Ce Of yourl0an RiLl¬$&nI is rot ,. Iflv-- ' ,, .1;-92._ -_ . . . .. ,~ .,-_x_.;A,- _ EX. __,_ __ _ M'1 ' ' 92~ >- -""..; ' " Kw ..; ,-_ - '. _~' f'.;'_" .;a"-, -_'-..~'-'~q.;.~.'-' 5 V _._ I _ 92 2!,, , ,, ,.. -. , . .~_»_>'_'u!_,_,::. . ;,* .. » : ~
BEST 00?! AVAILABLE
Lescrii ;
l 551$, together. 01-. {Rn Eiiqeratisepwent H ,,~.l_92{ 1 +_H n.. "--- 1~~£ ,e-iers tugt the acceptance of our kAmerlcan " '
M of gh National HifL9 ssoc1&tion_@~~~~~-~ . ..>?j'f1eman' i 5 I101 '7 1-~. .1 Y'9 92 _ H *- ~/1.v
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ad below for 5$Pt.¢isSue,P
dféd ~, . w -~ .Q k _Af5ust *1, 195! snowinz
9r_~hc Qeptember issue 0 +n;> _.,aw ,thinks SOm¬%Cdr :wrP£ 4 Z 2*-=-¢l~ -"".; 92.' -A'<~ _.*L. '=;'¢e;f~,n-,- av-h..=S _ _. E; . . _8CC6pU£cQ
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1. -geyer from "The American 3 _Q ed Septemoer 2, 1953 wh;
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. Q4- -Q L ' . 'V" u .¢l'1~.¢¬I9StS Of ti-la Na}-i - AI}- - " J I» 0118.1 R? Ple A ~*- qSOc*at*0n
1 ~; man
4 - bit
RE Four
man IX
begins: T
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JHA 8.171-E =~iS let=r wthe nR§f1pm;p" Jug f§;@i¬s to have '- ~/ ~ - L, x - W Lis3ues_."..H Q CH5 1.83118. ii not twoOmlttln- n _ . _ _ ,glcnooita
E "Ad for Cntober. ' V ,m. ,N 14%which ad was refése *ne $meI an
#16!,the above le'
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_ dated
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Z92'92JlT1b'ET D953ription
"1 . . , h - . .i can asacre you tn ? we are fully appreciative ofnné circumst§nces....' The second paragraph of thi
é . letter state§: However, if we continue to make1 special exceptions to our current general policy Q"
5... 1
Q. mt
ncn &CC5Et1¬ any advertisements in The Eiflemanozfering sco,es at.less than established retail prices
E § ali alhis De running into special Circumstancessucn as outlined in your letter,"
. 1 ~I 5A 1;; 1|. # _
ad-; £1001 . isaid V 11? 9@heP eeeei1ne~bé hadmcgqri ' R 23° bQ§'h%d"ha very litlclcspensg from uh¬S 1 044 scontinue them. He also' WA ' ' A 92 »-- » -%?u4C;§ s run in other spcztiné magazines were unprof1taole_nu never had an ad refused by an; mB§§;;5e hOu¢w%T excenk The American niflemen" ' v l U
I also 51¢/ised he now stooci to l0'=e a 0 zeal of the ;¢re* ' " g_°Q1 nrlbd neghad invested in nis scope stock and tnerc
i%?pearec to be littl chance of selling these scopes sin¢e
in fact, his only ea es outlet - ,
4a ,~!bA~lI_-.3
_"" wkixhibits numbers 1 tgrokgh 16, as above- idescribed, A - §- >
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FEDERAL BUREAU OF INVESTIGATION
UNITED STATES DEPARTMENT OF JUSTICE
e BESTA.-'A|lABlE '* """" "
5 Transmit the following Teletype message to:
"_ osreorr 0-A33! e/an/as
Fbl oOAolb!
P1D~R5$AIL»ADM§T' .*~ U- Hlfpn oCUrLp Mvi:-Tnusr '" '""** "
and Detroit; "W"*~ = ..P%r=r.@_;
92l92 . cu. . .,
not manulactuie en] 1 e scopes out nQE§ ilngiactur
sucn~'it,e'ms as scope mounts, receiver sights, open si;
T -bases and gun clAeanik1g'equi*;ment.' They also operate
jobbers of rifle scopes, guns, ammunition, and other
to make u'p._a_complete line of shooting accessories.
$7 lna . », ' - , .e_>.mong"the'restimate?l'l7.;O0OI[dealers in these lines in
11.8, selling both to -jobb'ers[and"dealers.
_;*~ I rellminary V Q .L1_§;.,i;_.,;_1_ alleged anti;-trusts violation; _ however, time availabf§;i to Buded 7/l/55 not sufficient to search.2A drawers
-=?":' I corresnondence.» It is estimated that this can be do=I~.ii'm1eapo_lis» eirtel to Neiv York, 23 instant, cc Bureau
l o - .; 1;-:'n.ich :0-as
~ " ~ " K" 1* .e
4"1e fl 've é mailine listuof approximately 10,000 dealers, ,
I 92Q»_handles scopes of we-wee, Stith, Lyman, and v_" investiration reflects no pertinent date re .==§1<?Y ca
1.--
L
-. ..§'- 92
, - Ca . K .
. . . . '. 1- 7 :"~.92''~ hi ~~ ' ~ - 0artnersn;;:-F
xi» I .¢,
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i t ems
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L6 prior ,;t;§'§%. -411- IOf *'
ne ano 1;}; 5~ _ ~ - _.~..:- _;. I ,; YV /<_r,. _ 1'
_ » :1..§1_ -Q resort! submitted 7 / 1 1+ / 5 5 . _ , Ii/;_/_
..:§5"§ ,'~'. . , _ - - I . .at ,, 92'2¢L9':Y',=Q..".'_ : . '
92' 0
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:13; gk,;_§,__ V . .v 92 ~:_ _ _ _ .4 . , .. . .
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s. ' FEDERAL BUREAU OF INVESTIGATION
u _~.r.
_: UNITED STATES DEPARTMENT OF JUSTICE
k,i.j;. ._
§§,92.:J__
§?.1'"T-
.k92r- - " the following Teletype message to: ' '
~ Q '§v__ 1-."Y!'1 , , ' » '-
.1 2 __ fa. - ». H.§ i§1k92¢' - ' '
1'.+, -I
gr .
." ,;-.11., Pie reca_ _ "i "1
discount O3 "
Comoany but states one m<?~1@
-*-':<- no eement to cease dolng U.SlTl8SvS wlt tnem.'.92-.~--
;Yr-'~~:' . -
ff!;331. _; ._gs;-,1» ;-A no orders have been received from butJ 92 92 ~' een;_andg_oontipu,es to be a customer of -=*. exhi ' e " ' "¢ét1.=.sheet;stéhowingl24 _
3 Q__ pm from between L,/15/55 and E//28,/3;. ___.;_-"~
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f7 . .,63*! r. 4"BUREAU or-' INVESTIGATION
W YQRK _/, BEST CBPY AVAILABLE
§r92'
Z"_-" ' 1 mm:l. ,92.-. m ;___ - .1 ~ 'L A] ' okra wusn rcmoo FOR wmon MADE nsrorr MAO! BY_ I
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~~--June'23;?1_ _ __:_ _Y I _ M . CHARACYER or use7 '_ FLE SCOPES AND MOUNTS rm '
*4 » _; " ' ' A " ;" *"""""~--»e. - ANTITRUST
k 5YNOPS!SOF FACTS: -
L
lC¬ a
mounts supp
* T8C6iVing_OPdQTS¢fOPfSCOp8SE
A A i ' - RUG -
Wnargxns: .AT HOUSTON, TEXAS>
... 0 ... . __N V vwere_m
I of the
_L"> PU 4.» K1,. 21: ,- s -L 3:
" interview
§r1' ~ @§»'
i ' . Q
~ /in L
,-1:/_ <' _oz t
beenManufac
forth
so-call
retailersP.- T . ' L Corp, is the
.' request to ddnere to suggested list
prices; enle ¢ _v;ng any fair trade agreements wl"91116
LP.
' reviewed, and correspondence deemed pertinent set forth.
advised that he would be available f
_ u that day. It is to be noted that there
i_§3g§/d
Cutting
y manufacturere u,
manufac "@~ ' "Y " eceived any warnings from manufacture
".atbQ$@§$¬ or its customers were sell ~ 92 l wirers. suggeste list prices. Files of tne,3»;§Q for the years 195M and 1955 were made availab e, we-
>{
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"4 _4'."A
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u». _4-1';
ki?-
».-.h éG~l26
_,st-ng ir
had
r3]
tnrough persona cts, and fnat'm Hdu r¬ level
-4rein the American Rifleman and the S ogu ngfuoole ueathat he na volun¬arIIy withdrawn s auwert"h a
f92,_dv1se/1 tha 0 following !¢n!!|accu*"e*"s 01" cones, arm df '11oh
following approximate oercentage 01 each branl sclu
total Of all brands
The Lyman_v-92 924 92-92M_dclelie
- ;ec~
hroug
Sumpter,
Scope
J _
D. P. Bushnell & Compa , §§ Q}
360 Bushnell Building, Pasadena,
Unertl ___, _¢,_v¢,.:!.=,7,.. FY» -- q-w <,.r -0-1 ;w@ ' M 1r Yr-v? v
BEST CQPY AVAMBLE
h " F "¢r!za!1on
ithe fcl 1 eeuory for uhc
2
£3
1
i
stated tha
, and that
sowetime droun
e noteu » a
ton, Tells,
e also sta
that only about 30% of-T1.1: business w. 1 _'uu outside oi a nun ? d mile radius of
-' ~¢~ '» obtalnec V Houston, Texas _u¢.ced moan r J92.J .-- _
' "' * lauertl ed
- ' L
mar Sigkt Co?poreL1nu - -
Q, eo"r~¢ti">t
P 92 _ ._ ..
AmmCmmmw --- -
LaPayette Street Brooklyn l ¢.-
I
. 11> J1"
21' _';_-?'_>.<. . ,__, kl; , ,
>3".
$5
if; .
1Q, .>>:7_'.= ~
x'.* . -1 .->-., _; 1.
92~;A.92~'_ -I - .1..if-
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3:?-F:'*?"~
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A_}g$1925_ 3; .1; ' 1.f0" ow ins, ?>gQ7Qa_£I;1é:d. -p1f§§'O§3 CUtt1Rg~"-I¬t3iIéPS-
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k __1__._;.~ _ .1
$5,A92' 0
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.- ,, . _ . .. , , .,- . ,~ _. 1, 'z;._ .-.v:;_-.~; -»!':'.;. _> 3; 4; ._._; _.._ <_._~.. _-»_ ,__, 1, _f;_,__ L"*~__- - ,- .¢ ,- _,:- .- -Iv.'_';_ Q4, _'. ~,.. ., V _| _ , ..|_~g<",',- ,~; ~,V. - _; _ -o. 92 -_.~.__. _ 92. » .;;. _' T-.'
1"x '5 I ' A~ -':,l|.:_-'-'~ 1
-r _. Ama:<i.¢1:e;_ .n ?_ H1 Gut q__ _1_+ ,05¢Qpe._ma: ;".lI"¬1 §5, '--T1; 92,.;¢: 1.4,,-"m;.Lx. s .,...92.,,.. :41 . ' ' 11 ard Company Inc. are CC§;¬:-vEfqgf Pegigggd tho "Hy-Scorg" scone is a higheA-~ 0 " . - _ ,_..'~,J :. V ;and that "Pecar" scope is of Germ? mn ; §Y;;iédifferent type of construction, and is tLe-:;--.
with the others. 91-lrt P r ' 6 following -_=:_-_=.-,"I~P-»-t.fl§':".; :.:of scope no S were ;ugE%é:o¢ ; » §¢.- Um-
following approxim? 'med rifle
rporation and
ive price-
v priced-$©¢?
is of a
not competitivelat 9;" thg ab<;,=:~:- ;.;~3;"-L16»
92 r
_ '_.
v ._.: , ~ Vw /»o~.,- . -- , _ 92- * .'»'.:-Y-a." _ 3J~ ~51
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I" P§nW1§ania . LAX_ -
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-II! I ., _K; Sight Corporation informed him that if he--n~:~.e.= 1: sell 1'." is
. 'e< t,*..*tY' _ , < . , e e epw trgrs regardingretdilers selling "off list".._ -k - _< _ ~V _ : . Q ' , '1192» 5 .
; _ ' '".. -<
I
W o am cow Avmmi
Ftated. t'r.r_-_t .- _- p. ,~r.3;: the Lyman ,
Gun Sigh orporation would r-:;- ~._--1 » '. »:~.&'~~r;-. to thesuggested list pr-ice. This Op1'~.:'.1..':. :1 ms based "on the fact that he heard the Pc-ien 1:o~<.-._ so-:e].. Compa.n:;';.
Houston, which deals in hardware and spp;- -do s, complainedto the Lyman Gun Sight Corporation when hi was gi Ten
. a Lyman distributorship. He further :st..="T*_- ~ ..»".-a." Gun l
than the suggested list price which the PeEe' Era: and SeeL »§Company was following, they would have to 3: -: *..~~:i:-dealership rather than lose the Peden accox .;*.::.*-.~:-1'stated. he had heard rumors, the source or whi-r: - _.:.= :.=:". #53recall, that._.Ifede_n and other jobbere have sold Less *..:;a;:list pri¢.9_~éOh,;_;'pey;era1 occesionz.
uwadvieed that"réi§§;1e prices are sutjeci 2:mutual s ending and there are no agreements with 2.12
manufacturers to control resale prices. 't.~»-M
'19 RH stated the ultimate resale price to re :.;=_.;f.=-:~.< '1"T;;;is conve _e V them by the manufacturers consumers pl" '118:5-, when a£ee"i£ica11yiasked,by the retailer, hewould tell chem w at the consumer's price should be .V Hi». ~ does n II 8' pricas. ,:§:.,.-.
'He maintane _a_ V ailers sold
less than list price, he would ' . A -_ ,_ .;. M ' ~ ,.r @1115 todo so because they were ;92os_-ing money, and t1'18J;l1;}_1eyj,' ghguld
limit their competition to services rendered. »3e£drzner~s
he would not take any action, and amplified this remark bynayLn%,:Ln the past it has been brought to his abtgyrign matretai er-s have sold at lower than list price and when he recei
this information, he did not take any action nor. did he report
it to the ,manufacturer.
- e d :"aeer.- rl£LL i'l8 by the manu-
»1's;,iaetu1§er__V4 4 _ e 01" itg customers were sellbelow the manuf c r ce. H1 denied oorr ndinh;
ed that any understandings exist betwee I
andtfthe manufacturers that the 1am>ar=-
_ ,_ » tailers who deviate from the manufacturers
e.sugge"stéd listprices. _
owing manufacturers have
for their products:
aelr*@$#-deli e
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'.4,51 A ~.~;_;. 1:_, ~ .~ 1 r M
F... >
HO 5?-lit
Q3 0 51
permit
that i. Lad .,; , . y
adequately represented
February, 1955, he had
Redfiel Gun Sight Compa
satisfied with the prose
the Houston area. E
in Plane,
Pacnmeyer Gun
Los Angeles, Californ
This company r
and would only sell to him as.a dealéi; was'eto understand this viewpoint since he dea.s s riotl
wholesale basis.
W. R. Weaver C
El Paso, Texas
ENGLUSURES: TO BUREAU - Photostejiic copies of th_e"'£'o"llcawir,1$;:{e was unabl92A
u-,_qI=" Yrd 1- ;-:1
. _ . - . J
. I ...
A .
BEST 60?! AVAMBLE
en for refusal to
for this company
e 1 m "net they felt they
stated, However, that in
cu- .ed correspondence from the
ny in which they stated they wem-not
nt distribution of their products in
e to explain their sudden chang:was
W12 :"C.
1220 South Grant Avenue,
iaworks,
efused to_sell ' as a jobber, -
t a loss
y on a
ompany
%%§$oL - " e " en by the Weéver.ComQany for refusing§§§f.? - was that they had sufficient distribut-£1 } rs in uQ¬ .ous.on area. , . L ' e' . k .
H is-~cn1~s"'poin ma¢§~3YeAl&§l@-~'fQI*-lreviev, .,:zi'§_;r1¢ies_ for thea'years~ A _ ;_.<.§ 92 4-.Q55£3:5.we;-co¢&':1e-spo'ridence "
ootgined lo-thoserf1lesjwhiohwa§f§eemeH pertiheht td_thié_einyeetigation is set forth as endloéuresfherewit. v ~ *'
.l /_ Six.! lettersfrom't¢§edfie1o Gun Siet Company
to the Texas Gun Clinic
9/9/55; 5/13/55.69-Y»@<i 9/3/5'2; 7/3/51*; 9/8/54; -l_/_3_l/55-
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{ONT MAD! A1
2¬IL.-{AU}92??;¥~I , WIS . 6DATK WHEN PEIIIOD F0" NHICH MADE N§ORT MIX IY - -
MADE _ 1
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STRIBUTION AND RETAII, A1waa'r1.=:n1a <>r~""*"~~~~ ~ W *92N'PI'PP<vST -
¬
ESYNOPSIS OF FACTS:
-1
By letter dated June 13, 1955 the Bureau transmitted a copy of a
memorandum dated June 9, 1955 from the Antitrust Division of the Q
. S Department of Justice, which requested that certain informal?
tion and evidentiary material bc obtained from a jobber or dealer
in rifle scopes, inasmuch as allegations have baen_made that
possible violations of the antitrust laws may exiatfineonnection
with the distribution and advertising of rifle scopes by five of
the largest manufacturers of such rifle scopes.-- e a d e Norman Ford, hu+ obtains weaver scopes for it ..
copes comprise 95% of sales; Lyman 3% and Norman Ford 1%.
H owledge that his retailers engage in out-price sal .has no agreement with manuf <" and manufacturers
.~. . ced no restrictions on him. has no knowledge that
retailers have been refused advertis orts,mag§g1nes. N0
evidentiary correspondence obtained. " ?°*7" ARMS 00., Milwaukee, are authorized jobbers for the Lyman 1
s retail '
~»trade from an authorized Weaver jobber in Red Wing, Minn.
IL5 _T 1EWUK5[, Wl3CQN5IN,- RUG -
. a 1! Km I:,.: n S¬=..46 ~- M .1' 16 - '73
; -r" 1I .
2.1. _/ .2 sruaatunafm Do Twat: " H
/. " ;-: Z. "
;H~_.u»¢@¢--*-_;4
A '1~.=.~==19vtv=;'}Pr=j"
Bureau 0 3616 - ! was .2k 0 1107g "New Yor- » ~60-180Milwa W1
..._.. ~_-D
§?3.~'M »~"~!".§"'. ."
v{-UV _ ia "'i'92
vj 92 . .3. 1,1,5 Sporting33529255? :est 15 years. _ _ .'Ap;1ihi" 79., but has been at his present location Q
a so an es e weaver
s°°P 5» bu direct b8SlS nor as an authorized factord
IL 96 d 1 stated that he has been authorized Jo 'an 2; ¢l ;yman scopes for approximately three years, _an P °ra ~ and dealer for the Norman Ford TexanPPPP°"1"'a j '-=.¢~. He stated thatlhe 1 h <11 th -
hefstandin
mehyeeaver
with ~ ch
Y e an L
.__,»_at,, dealership
"ie¬yerTscopethat _né- bi-I1»?ror the loadi g
of Eng: . .~-'- 1' =ading equipment as he i Q **
s'*
?~., 'h~h§ 1
optliheooonopege0 .Y, 920
92-92. "-s ~_ .. '»__
.e i. BEST cguv mm
previously had his shop 3
h obtains his weaver scopes tram the
the latter being an
'e* tated that he hes an
sot a himyuith' ires, an fa t
__ _ L v,,: . H6 .we-same ppiee §Q$jh¬°f8éOfytCh&?$QB him<ad,that»heéebJié¢ to the Weaver.Gorp. to
§ab6er, tut the,Weavef Gorp. refused him a
2*. h r odtput was lg enough to addd stated thatbiiis him furihe., th92ugh the weav . would bill him, an
ans as though the Lyman Co. would bill him
stated that he acts in the dual capeeity
n the scopeeviineeal >-~g% '.e _ _§
> are the"gn§werska§.requested from questione"
-2 némo"of the Attorney General~" 1" " the Lyman, _ the weaver and the Norfmarr 11
'H ?¬_P? r ~_?;5' is stated that 95% of his scope salee~vA» ~isxthe Weave~ 4 - ~ --,.,_ 5, 2 -, .i~: .e Lyman brand, and 1% the Normanp""£g:dLQ1'8-"@.- stated; that ahout one year ago ;'92 .Y§ a.n¢.°~ - scope'fori$49.
e -"atatgd"that tr
? < keonsidered com
» '-, 4 .
.'i . 'Thepre§ent;ret Q = .-. he-market with their "A11 American
"ear to meet Weaver competition. H :i
. price-wise, in the 2.5 and the 1?= 4.90 power aco; " "d
,8, .:a= .2"q';f- ' Fore and the Lyman rifle scopes engwQ&§§§§{~L
Z '- * -"-l".§" _ , 92_. 5 .._ t-:.i. - » -1 at myii ';-Q
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~~ iiet er the scopes which he handleawwiné- » .;1s a5¢£o11owé;' I ;¢h' :*»» _ -- ' - 1 $¢y3j
_w_,
& Ii@%u%V §60£§Si6::o 78VE
- .. BEST COPY
"t.»~F.~.-"~92;- .- .
»§i§§§§
.. M. |45:-:1"1 "-