AI in Action Beyond Experimentation to Transform Industry 2025
Page 9 of 30 · WEF_AI_in_Action_Beyond_Experimentation_to_Transform_Industry_2025.pdf
Status of AI adoption 2
AI investments are rising, with genAI adoption
still largely in the experimentation stage.
To understand the extent of industry transformation
in the context of AI, its adoption across industries
can be examined. There are various ways to assess
AI adoption, including investment and spending
statistics, adoption surveys, projected impacts and
more. This paper specifically uses AI investments
and existing surveys to understand where
organizations are directing their AI efforts.
Overall, investments in AI and its uses have
soared. This growth is expected to continue
globally, with AI-related spending across industries
projected to reach approximately $630 billion by
2028, growing at a 29% compound annual growth
rate (CAGR) from 2024 to 2028,15 alongside an
anticipated revenue of nearly $1 trillion.16,17 GenAI, in particular, has been a major
contributor to this growth, with its capabilities
evolving at an unprecedented pace.18 Global
corporate spending on genAI has grown
significantly, with projections indicating a rapid
increase at a 59% CAGR from 2024 to 2028,
reaching over $200 billion globally by 2028.19
According to one survey, 65% of organizations now
report using genAI in at least one function.20
This rapid rise in both genAI investment and usage
indicates that genAI is likely accelerating broader AI
adoption, with the intention of embedding advanced
AI capabilities more deeply into business operations.
While investments in AI and the use of genAI have
soared across organizations, adoption is still in its
early stages.
of organizations now
report using genAI in
at least one function.65%
AI in Action: Beyond Experimentation to Transform Industry
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