From Scarcity to Solutions 2025

In regional terms, Asia Pacific is the world’s largest market for green food and water technology, driven by scale and existing demand. Meanwhile, the Middle East is one of the world’s most promising markets, supported by increasing investment and a growing focus on innovation. The two regions represent key growth markets and their combined growth will markedly outpace that of any other region by 2030, accounting for a total $209 billion or nearly 45% of the global food and water technology market (see Figure 5). Global food and water technology market size, by region (2024-2030) FIGURE 5 Emerging economies are playing an increasingly important role in the green food-water transition, with regions such as China and the Middle East showing notable progress in both market growth and innovation efforts. This report maps out the innovation landscape for green food-water systems in these two markets and aims to provide a primer on best practices and enabling actions to drive scale. 15271119 0302 420 22647651291933 0302 420 284162 45751625 0302 420 261101 3611 6 14 0302 420 2214756881829 0302 420 275117 North Ameri ca 8% Others* 10% Middle East 11% Europe 9% Asia Pacific 12%$355 bn 10% 2030$117 bn 9% 2030$70 bn 2024$196 bn 2024Global food tech market sizeGlobal water tech market sizeAsia Pacific and the Middle East ar e the most significant markets for global food and water technology , and ar e driving global gr owth $ billion CAGR 2024-2030 *Others includes Latin America and Africa Note: All totals are rounded to the nearest $ billion. Sources: Grand View Research, Bluefield Research, BCG.23 From Scarcity to Solutions: Food-Water Innovation in Asia and the Middle East 11