From Scarcity to Solutions 2025
Page 18 of 50 · WEF_From_Scarcity_to_Solutions_2025.pdf
13 corporate food-water case studies demonstrating innovations in technology
and business modelsTABLE 1
Note: The innovations listed in this table of case studies include some of the “12 high-impact technology levers” represented in Figure 6, plus additional business
model innovations.
Technology innovations Business model innovationsCompany name No.
1 Kweichou Moutai
— Food and water cir cularity
— Green pr oduction and logistics
— Sustainable packaging— Soil-to-soil cir cular economy
2 Yara — Soil impr ovement— Digital farmer connect platform
— Partnership on r egenerative
agricultur e
3 Majid Al Futtaim — Blockchain traceability— Consumer engagement and
incentives
— Product pr omotion and accessibility
— Pilot stor e
4 Al Dahra
— Soil impr ovement
— Smart irrigation
— Genetic impr ovement — N/A
5 Mengniu Dairy
— Sustainable packaging — N/A
6 Sunner Gr oup
— Food and water cir cularity — Waste-to-energy cir cular business
7 CR Beer
— Precision agricultur e
— Green pr oduction and logistics
— Sustainable packaging
— Food and water cir cularity — Short-chain pr oduction model
8 China Shengmu
— Blockchain traceability
— Green pr oduction and logistics
— Food and water cir cularity — N/A
9Beijing Organic
and Beyond
— N/A — Upstr eam collaboration
— Downstr eam market integration
10COFCO
International
— Soil impr ovement
— Food and water cir cularity — Low-carbon, natur e-positive sour cing
strategy
— Sustainability-linked financing
— Sustainable trade flows using
COFCO’ s responsible agricultur e
standar d
11 Bayer — N/A— Farmer empowerment thr ough
knowledge transfer
— Localized innovation for r esilient
agricultur e
12 PepsiCo
— N/A— Farmer support and technical
partnerships
— Stable pur chase agr eements
— Infrastructur e enablement
13 Cargill
— N/A— Reduce disaster risk thr ough
fertigation system upgrades
— Enhance farmers’ ability to manage
market risks using financial tools
— Empower farmers thr ough training
Innovations in the case study
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