Global Shapers Impact Report 2025
Page 18 of 40 · WEF_Global_Shapers_Impact_Report_2025.pdf
Awareness-raising and direct action are the most
common; over 90% of all projects deployed
awareness-raising tactics, and 87% used direct
action. Young people also recognize that influencing
power structures and addressing systemic barriers
yield the most transformative results; however,
respondents expressed a need for further training
and support in these areas to fully realize their
goals. Young people are leading credible social
change initiatives, yet many still struggle to
navigate systems, build alliances, access
decision-makers, measure their long-term
impact and refine their strategies to achieve their
desired outcomes.The projects evaluated in this study were delivered
by members of the Global Shapers Community
between 1 July 2023 and 31 June 2024.
Leveraging their diverse expertise, Global Shapers
in designated cities work together to design at least
one local project per year. Each project tackles a
pressing issue, engages local stakeholders and
harnesses a collective action solution. Since 2011,
Global Shapers have delivered more than 3,000
local projects, directly improving the lives of over 2
million people by increasing access to education,
employment, housing and healthcare. Additionally,
they have engaged over 20 million people globally
in awareness campaigns and research initiatives on
the issues that matter to them most.
Young people’s social impact and reach FIGURE 10
0 34,766,077Stakeholders
reached or
mobilized0 2,114,905Stakeholders
directly supportedProjects executed
0 3,619
Since 2011 In the last year3,141
2,034,381
23,144,555 11,621,52280,524 478
The focus of their projects aligns closely with the
challenges young people perceive in the world
(see Table 2). In total, 34% of the projects focus
on increasing access to education, skills and
jobs, 24% are reducing emissions and protecting
nature, 14% are mobilizing voters to strengthen
democracy, 13% are addressing anxiety to
improve health and well-being, 11% are advancing equity and inclusion, and 4% are responding
to disasters and conflict. The direct alignment
between the issues young people face, as outlined
in Chapter 1, and the actions they take underscores
their deep understanding of the world around them.
Informed and observant, young people are attuned
to the struggles of others and are driven by a desire
to meet the real needs of their communities.
Global Shapers Impact Report 18
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